Justin Lincoln Email & Phone Number

Springfield, Massachusetts Area

o Responsible for translating company sales process into a digital branding strategyo Developed passive lead generation systems, efficiently & on budget, across channelso Responsible for increasing website conversion rates of webpages, e-blasts, and digital adso Manage & coordinate with PR agency and graphic design departmento Established sales data analytics and provide insights to sales managerso Give guidance to Account Executives submitting art proposals and approve them for production Reports directly to the Chief Marketing Officer

o Graduated top of class in basic training for leadershipo Managed team of 4 personnel; conducted monthly supervisions to evaluate performance and discuss professional developmento Conducted weekly training, including but not limited to: First Aid, Land Navigation, and Army Advancement Programso Consulted with array of team leaders across multiple departments to ensure completion of projects, quality assurance, and change managemento Documented and enforced Corrective Actionso Operated military satellite equipment and stayed up to date on technological advanceso Was responsible for the maintenance and repair of equipment valuing up to $700,000o Traveled to multiple foreign counties successfully fostering positive relationships with other cultures – awarded Army Achievement Medalo Responsible for hub satellite equipment and operations allowing communication throughout 50% of Afghanistan in 2013 – awarded Army Accommodation Medalo Lead 20 soldiers through a week long training course designed to prepare them to react to a nuclear threat; leading a 10 vehicle two hour convoy, arranging living quarters and meals, reserving ranges, maintaining moral and order – awarded Army Achievement Medal

o Managed and created Client’s websites, making daily improvementso Effectively ran Google advertising campaigns – Lowering average CPA by 20$ and CPC by 1.50$ while raising CTRo Created social media content for up to 4 clients at a time, across all platforms, measured results and A/B testedo Coached Conversion Optimization techniques to Account Executives, raising CTR across marketing channelso Developed and implemented a web design test to qualify potential new vendorso Provided supervision to web design vendorso Developed creative content for radio, television, and video commercialso Researched business intelligence software and created 10 real-time metric tracking dashboardso Reduced time spent on reporting across the agency by 2 days every month

Bachelor Of Business Administration (B.B.A.), Marketing

Associates With Intent To Transfer, Business Administration And Management, General, 3.8

Activities and Societies: Veterans ClubRelevant Coursework: Marketing, Economics, Computer Applications, Macroeconomics, Microeconomics.