Sean T. Johnston Email & Phone Number

Utica, MI, US

Roseville, California, United States

- Manage a team of talented paid search, display and paid social experts, ensuring client satisfaction- Paid social strategy and execution for several high-growth, ROI focused B2B companies- Development of internal paid social best practices, POVs and training materials

Greater Detroit Area

- Day-to-day paid social management for a portfolio of growth-focused technology companies including strategy, development, analytics and reporting- Development and execution of brand and lead generation initiatives using Facebook, LinkedIn and Twitter to drive ROI- Auditing existing and prospective client paid social campaigns to maximize performance and.

Southfield, MI

- Practice lead for a paid social planning and buying team within a creative agency- Development of paid social advertising campaigns for a diverse portfolio of clients across several verticals- Lead social operations team, ensuring optimal systems and processes for executing paid social campaigns

Southfield, Michigan

- Social platform and content strategy for a wide variety of CPG, Telecom, Gaming and Retail clients

Detroit, Michigan

Management of all paid social media advertising for Quicken Loans- Developed profitable lead generation campaigns using paid social media advertising, growing spend from $0 to over $500K per month- Oversaw the execution of all brand advertising campaigns in the social media channel- Lead social media strategist for all marketing campaigns

Dearborn, Michigan

Oversaw the development of organic and paid social media content for all Ford vehicle nameplate social communities- Managed a team of three community managers, developing content for all Ford vehicle social media - Oversaw the development and execution of social media engagement and lead generation campaigns- Analyzed the performance of social communities.

Dearborn, MI

Community management of Ford Motor Company’s social networks, from copywriting to project management – and everything in between.- Produced conversation calendars for Facebook and Twitter that consistently outperformed benchmarks, grew audiences and engaged communities- Skillfully managed multiple promotional campaigns across a wide-variety of social.

Birmingham, MI

Account management for a leading automotive market research company- Managed a $1.4 million syndicated television and print advertising study for General Motors- Supervised the production of all client deliverables- Provided actionable analysis of TV and print creative performance, identifying trends and helping optimize media spend

Birmingham, MI

Project management for ad-hoc marketing research studies, assisting with deliverable production and new sales ventures.- Expertly managed ad-hoc research projects for a wide variety of clients and subjects, organizing sample and producing final reports for client consumption- Streamlined internal deliverable creation processes, drastically reducing.

Troy, MI

Managed client communications within automotive enthusiast forums, maintaining client presence and gathering consumer intelligence for use in marketing initiatives.- Fostered constructive relationships with Chrysler and Jeep brand enthusiast forums and message boards, developing responses to consumer marketing questions- Administered Jeep brand Engineering.

Mount Pleasant, MI

On-air talent, news producer and board operator for Michigan’s largest public radio network.- Overnight host of “Nightside Jazz and Blues,” entertaining Michigan audiences with an eclectic mix of Jazz, Funk and Blues music- Local host of “Weekend Edition Sunday” producing newscasts for local cutaways and conducting live reads for program sponsors- Reporter.