Sydney Wade Email & Phone Number

New York, NY, US

New York, New York, United States

New York, New York, United States

• Collaborated on a group business challenge project focused on improving the customer journey for mobile phone ordering and presented to the Chief Revenue Officer.
• Researched innovative sports technology companies and prepared investment recommendations to the Director of Business Development and Strategy.
• Created a communications plan to effectively share successes across teams reporting to the department’s Vice President.
• Created a business development pipeline process for the content strategy group.

Miami, Florida, United States

• Created and executed publicity plans that focused on hosting fans safely at Miami Dolphins home games during COVID-19, The Outdoor Theaters at Hard Rock Stadium, the Miami Dolphins Foundation Food Relief Program and.
• Worked with senior leadership team to promote business initiatives, prepare them for media opportunities and submit award applications.
• Codeveloped an organizational LinkedIn strategy to highlight senior leadership team and business initiatives, elevate staff engagement and morale and build and maintain brand affinity with corporate sponsors, community.
• Managed corporate communications coordinator’s planning and execution of publicity plans for community relations, youth football, cheer and alumni relations.

Miami, Florida, United States

• Prepared offensive, defensive and special teams coaches and players for weekly press availabilities with local and national media, aligning them with organizational messaging and goals.
• Developed and implemented strategic publicity plans for youth football programming, generating $26.1M in media value and 719.1M impressions and impacting over 60,000 players, coaches and parents during the 2017-19.
• Organized and distributed media credentials for home and away games.
• Contributed to publications such as the media guide, offseason guide, weekly game release and media website to provide reporters with team information.
• Assisted in the hiring and professional development of football communications interns.

Miami, Florida, United States

• Prepared offensive, defensive and special teams coaches and players for weekly press availabilities with local and national media, aligning them with organizational messaging and goals.
• Developed and implemented strategic publicity plans for youth football programming, generating $26.1M in media value and 719.1M impressions and impacting over 60,000 players, coaches and parents during the 2017-19.
• Organized and distributed media credentials for home and away games.
• Contributed to publications such as the media guide, offseason guide, weekly game release and media website to provide reporters with team information.
• Assisted in the hiring and professional development of football communications interns.

Baltimore, Maryland, United States

• Facilitated interview requests for players and coaches with local and national media outlets.
• Contributed to the production of the club’s weekly game release by updating team, statistical and roster information.
• Transcribed all press conferences and media availability sessions.
• Assisted in the distribution of media credentials for all home games.
• Wrote stories to highlight the personal and professional accomplishments of players for game day programs.
• Wrote player and coaches’ biographies, updated historical notes and individual/team records and edited content for the 2014, 2015 & 2016 media guide and yearbook.

Ann Arbor, Michigan, United States

• Responsible for visiting football recruits and their families on football game days to help provide a memorable experience.
• Collaborated with other team members to facilitate football game day activities.
• Volunteered weekly in the football office to perform administrative tasks related to football recruitment.

New York, New York, United States

• Monitored national and local newspapers and radio programs daily for mentions of the NY Knicks and forwarded material to senior management.
• Developed a Student Associate Creative Assignment that focused on maximizing NY Knicks fan relations through social media.
• Served as a player guide during the 2013 NBA Draft to aid draftees during a national and local interview circuit.
• Provided support for Madison Square Garden press conferences to ensure efficient distribution of information to the media.
• Wrote player biographies for the NY Knicks’ 2013 NBA Summer League media guide distributed to the press.

Miami, Florida, United States

• Interacted with members of the media daily by writing and distributing press releases and creating story pitches, which resulted in media coverage for clients.
• Created and revised national and local media lists to keep press contact information up-to-date and maximize contact for client outreach.
• Updated social media for clients to promote their business and directly connect them with consumers.
• Researched and facilitated speaking opportunities for clients to educate participants about their professional experience.
• Sought award opportunities for clients by exploring the top honors available in their field.

Master Of Business Administration - Mba

Activities and Societies: Columbia Fellow, Forté Fellow, Black Business Students Association (VP Membership, 2022-23 & AVP Alumni and.

Bachelor Of Arts (B.A.), Communication Studies

Activities and Societies: U-M Running Club (MRun), Michigan Association for Communication Studies (MACS)

Education record