Successful photography business, focussed on commercial and editorial work, in New York, NY. • Support 100+ clients in communicating ideas through branding and photoshoots • Design ways to implement lighting, set design, and integrate talent to produce elevated work• Update website and Instagram presence that increased new client engagement by 42% • Consult stakeholders by staying updated on market trends and competitors, which increased speed of shoots by 2 hours on average • Manage talent, hiring, and onboarding, resulting in business growth of 30% year to year • Work closely with retail businesses to create images for digital marketing leading to an average increase of sales of 15% through effective advertising • Leverage expert knowledge of professional digital and film photography equipment and digital workflows, leading to an average turnaround time of 5 days from shoot to final deliverables• Loved Clients: FILA, Pitchfork, The Frankie Shop, & SSENSE

Assisted the Global Digital Design team with asset delivery and created designs for M·A·C’s global programs living on brand dotcom, email marketing, and paid digital media across desktop and mobile devices.• Created and produced digital designs and high volume media placements in multiple ad sizes and digital specs across multiple channels• Followed brand guidelines, using internal Design System, consisting of styles standards and components, to ensure consistency of the creative work • Maintained systematic thinking, spotting inconsistencies with a propensity to correct and organize modular, templated solutions that were easily adaptable at a global scale• Provided consistent and on-time delivery of assets• Worked cross functionally between Editorial, Ops, and Creative teams • Worked with Figma Component Libraries and Prototyping

Assisted the creative team and in house photographer; was responsible for the creation of visual content for brand. Helped construct photoshoots for editorial and product content.

Worked within the digital department, handling and providing equipment for clients. Extensive knowledge of Nikon, Canon, Hasselblad and Mamiya camera bodies and lenses. Assembled digital carts and stations for digital techs. Made contact sheets and managed files for clients.