Over 20 years experience, leading, negotiating, planning, developing commercial and marketing strategies. The last 10 years mainly focused on Digital and CRM marketing project management, developing and deploying web/ mobile, social media campaigns, CRM process review and optimization, custom mobile apps for leads, sales and post-sales services, e-mail marketing, Inbound marketing, etc.Skills• Able to work with remote multicultural teams to develop business and/or digitalmarketing projects.• Digital and ATL media planning for consumer and service ad campaigns. (On / offline).• BTL marketing digital and interactive campaigns development. (Events)• CRM strategies development; Client service process, communication and retention• Leading teams to develop content and art concepts and branding campaigns Digital,Social Media, Web SEO/SEM USX, BTL, ATL, Sales and Marketing Funnels...)• Understanding digital metrics, KPI's set up and constant analysis for optimizationactions.