Takla Boujaoude Email & Phone Number

• Create/Edit press releases and media advisories for distribution
• Handle incoming media inquiries and pitch to national media
• Facilitate interviews between media and family members

Greater New York City Area

• Oversee media team with priority Service Line areas including Oncology, Pediatrics, Women’s Health, Behavioral Health, GI, Nursing, Development, Emergency Management, Patient Experience and more
• Work with Leadership to develop 360 communications strategic plans with Marketing, Internal Communications, Social Media, Government and Community Affairs to advance NYP’s brand identity and broaden awareness of NYP.
• Advise and lead crisis communications efforts including reporting to NYP Command Center and participating in regular drills
• Identify thought-leadership opportunities to elevate NYP physicians and staff in appropriate media venues; Media train and prepare physicians prior to interviews; Offer advice and suggestions for future media.
• Cultivate and maintain strong media relationships with local and national contacts; Coordinate speaker series to cultivate team
• Project manage and secure media placements for Hospital Reports such as U.S News and World Report Best Hospitals, U.S News and World Report Best Children’s Hospitals, and New York Magazine Best Doctors

Greater New York City Area

• ABC News “NY Med” Documentary Seasons 1 and 2; Actively involved with social media and publicity strategy; Organized NY Med advanced screening; Arranged twitter chat with ABC News, ABC affiliates, Dr. Oz, NY Med.
• Prepare, organize and secure advance media placements for Hospital Reports such as U.S News and World Report Best Hospitals, U.S News and World Report Best Children’s Hospitals, and New York Magazine Best Doctors
• Oversee publicity outreach for Pediatrics and Behavior Health Service Lines; Assist with Neurology, Women’s Health, Oncology and others; Meet with Chiefs, Chairs and Administrators to identify goals and objectives for.
• Coordinate and strategize audience-targeted content with NYP Social Media team for implementation; Oversight of Weill Cornell Medical College Facebook and twitter strategy, 2012–2013
• Proactively pitch and secure stories to local, national and international media; Respond to media inquiries and facilitate interviews between physicians and media; Write press releases, media alerts, tips releases.
• Brainstorm, advise, and execute crisis communications strategies

• Provided administrative support to two senior vice presidents, wrote, edited, proofread press releases, media advisories and calendar listings, organized press kits and press material for special events and press.
• Assisted in coordinating media for clients including:Rockefeller CenterWorld Trade Center/Silverstein PropertiesTishman SpeyerUnited Nations FoundationThe Durst Organization/Bank of AmericaNew York Presbyterian/Weill.
• Event Experience includes:76th and 77th Annual Rockefeller Center Christmas Tree Lighting Tribeca Film FestivalTop of the Rock Observation DeckMadame Tussaud’s Wax MuseumTime 100World Trade Center Redevelopment.

• Constructed and distributed press releases, media advisories to relevant media
• Controlled all facets of advertising for SA Entertainment Department
• Directed, assigned and approved all graphics pertaining to the Student Association
• Developed and budgeted event marketing and advertising campaign
• Regulated and organized all press obligations prior to and day of event

• Worked with web designer for website digital and content reconstruction
• Assisted in the solicitation and acquisition of local clients
• Administrative Support to President of Company

• Advertisement/Online marketing/promotions for mtvU.
• Coordinated events to increase mtvU awareness on campus.

• Reported and composed stories for UB ONAIR.
• Conducted Interviews via email, phone, and in person.

• Distributed bi-weekly Student Magazine
• Designed advertisements such as posters and fliers
• Planned events to better promote the Student Association
• Promoted and participated in any and every activity sponsored by the Student Association