Tal Rozen Email & Phone Number

Petah Tikva, Il

Promoted to be the first woman to head the national sales dept., in charge of all health, nursing and life insurance products, managing one of the largest sales budgets in Migdal, responsible for creating an effective strategy & work plan to achieve company goals, and developing initiatives & partnerships to make it innovative, well-known & customer centric, as well as a central growth pillarDriving Migdal innovation efforts, identifying new & upcoming trends, startups & scaleups, and products to build successful partnerships (e.g Roche, A.R.M Medical Center, XRHealth virtual clinic, Curesponse, Femi Connecting Healthcare) and incorporate new, life-saving products into existing offerings, opening and increasing revenue streams, while improving customer service, experience and quality of lifeBuilding awareness, engagement, & implementation of Sex- and gender-sensitive medicine (SGSM) into the offering through large scale events, delivering talks, and hosting professional panels, ensuring information accessibility for existing products and introducing groundbreaking new onesIdentifying main pain-points of over 1 million customers and introducing the right & best solutions in an interesting, emotions based, easy to understand terms, closing the gap between medical, marketing, and customers, and increasing sales through customer valueManaging & leading a team of 5 product managers, each responsible for 14 purchasing supervisors and +300 insurance brokers, providing professional supervision & guidance, and developing best-in-class sales training programIntegral part of the senior team for product development & marketing strategy, and working closely with senior management, risk, actuary & legal to ensure compliance, customer value, good PR, and max. revenueInitiated, developed, and leading a unique comprehensive academy for a selected cohort of 50 agents a year, increasing participants confidence & expertise in all aspects of health, life & nursing insurance

Recruited to manage the VIP & largescale B2B clients division, managing the sales team and responsible for sales turnover of over ₪120M (ILS) in health and risk products and 300 largescale insurance agencies, groups, and brokers, spread across the country.Managed and led a team of 14 purchasing supervisors, and in charge of the strategy and yearly work plan, as well as the quality & performance control, to ensure all targets are met and surpassed while keeping the highest professional standards.Responsible for identifying and securing new partnerships with leading insurance agencies groups, and brokers, and nurturing existing ones, developing relationships, building mutually beneficial collaborations, and ensuring continuous satisfaction and success throughout the partnership lifetime. Developed and led a highly successful new innovative project and sales methodology aimed at helping smaller agencies secure large clients, dramatically increasing both individual agents and Migdal revenue and increasing agents’ loyalty.Initiated a companywide campaign, which have since become a yearly tradition, creating a digital campaign, live events, and content sets for agents to raise awareness for breast cancer and available insurance products, within the company as well as agencies, clients, and end-customers. In charge of identifying & analyzing gaps in the sales process and devising strategic & operational plans to promote specific products in the quickest & most efficient way, including developing new training sessions and improving marketing materials.

Purchasing supervisor leading a sales group of 20 agents and responsible for sales turnover of over ₪40M (ILS) in health, risk, and long-term financial products.Responsible for recruiting and retaining insurance agents & agencies to the team, supporting & motivating them to increase sales, diversify product offering, improve customer experience and reach individual and company goals. Managed the negotiations with new agents for commissions and worked closely with legal to ensure agents are implementing all legal & regulatory requirements and maintaining high standards and customer centric approach.Training & supporting new employees, from on boarding to developing & presenting the new employee training program sales-scripts, and customer stories.Worked closely with senior management on identifying new growth opportunities & partnerships, implementing new streamlining processes, and creating new sales & marketing programs in accordance with market trends and company goals. Represented the company in professional events, participating, speaking, and training both employees, insurance agents and end customers.

Master Of Arts - Ma, Political Science, Government, Diplomacy And Strategy

Activities and Societies: Specializing in political marketing & new media, including branding, strategy building and crisis management

Bachelor Of Laws - Llb