Tala Fayed Email & Phone Number

Dubai, AE

Dubai, United Arab Emirates

Dubai, United Arab Emirates

• Developing extensive omnichannel communication/ marketing strategies based on market analysis, media trends and consumer behaviour analysis.
• Curation and management of detail orientated communication strategies for a range of confidential and high-profile projects and portfolios (QSR, Automotive, Fashion, Banking, Retail).
• Collaboration with a range of multi-disciplinary departments to ensure dissemination of marketing and communication strategies.
• Team lead for account executives, digital performers; promoting high quality service outcomes.
• Regular monitoring and evaluation of campaign performance, optimizing where necessary to ensure adherence to planned KPIs.
• Establishing media relations with external media partners to maintain long term project tenders.

Dubai, United Arab Emirates

Dubai

Dubai, United Arab Emirates

• Maintained and developed client relationships through effective communication strategies, including weekly meetings and ‘check in’ calls.
• Curated extensive development plans linked closely to the clients KPIs such as forecasting sales targets and growth projections.
• Initiated advanced interpersonal skills to identify marketing opportunities through meetings, events and networking opportunities.
• Prepared financial projections and sales presentations/ targets.

Dubai, United Arab Emirates

• Maintained and developed effective partnerships with external media agencies.
• Reviewing client business strategies and KPIs to formulate focused media sales strategies.
• Extensive research of audience demographics and media developments, to align with client media branding and business goals.
• Curated extensive presentations to share with the client, showcasing potential media partnerships and prospective media campaigns.
• Achieved my KPIs relating to successful sales, timely communication and professional relationship development.

Lebanon

• As a consultant, I was hired to provide results oriented product management and marketing solutions for the launch of a new SAAS product.
• Developed and implemented marketing campaigns to enhance brand awareness and growth including a new website.
• Managed daily communications for the company and responded to queries.
• Assisted in the formation and maintained a potential client database.
• Executed detailed primary/secondary market research for new market opportunities through both organic and inorganic growth.
• Synthesized and formulated data into multiple opportunity analyses and recommended direction for new product launch.

Lebanon

• Oversaw the logistical operations for the brand to ensure the timely delivery of products.
• Maintained consistent and high-quality communication with the client and external agencies.
• Where necessary, developed training courses and resources for users.
• Quality assured the functionality and aesthetic of the product to enhance sales.

Lebanon - Beirut

Perform market studies and competitive analysis for the productsLead brainstorming sessions with the team members based on the findings of the analysis phaseWork on product design mockups and develop the brand concept and packaging detailsCreate the digital marketing strategy for product launch on social media platforms and offline advertisingOrganize and.

Lebanon - Beirut

- Visit outlets- Check their stock quantity and expiry dates- Verify the planogram, products visibility on shelves and POS materials- Make sales orders- Integrate a new product in the outlets