Tara De Nicolas Email & Phone Number

New York, US

New York, NY, US

- Leading the global demand generation teams (global campaigns, events, email marketing, paid media, content, organic social, data insights, and NA field marketing), along with EMEA marketing and customer marketing. - August - January 2024, acted as the interim leader of the communication and brand teams (brand, AR, PR, communications, creative).

San Francisco, California, US

Lead cross-functional collaboration across all of marketing to deliver multi-channel strategies to drive efficiencies and growth.

San Francisco, California, US

-Lead the Demand Generation Global Campaigns and virtual events teams.-Develop, coach and hire team of high performing campaign, content and event managers across AMER, APJ, EMEA and Public Sector in support of scaling global marketing for a $500M search business -Led the development and launch of a new optimized global campaigns, paid media and global.

Seattle, WA, US

-Led, hired and coached a multi-layered high performing team across the Americas of 50+ digital marketing managers, campaign managers, paid media mangers, and event managers in support of a $51B+ cloud services business-Oversaw all virtual and live events (~300) in Americas to meet KPIs and drive toward organizational goals -Drove execution to acquire new.

Seattle, WA, US

Led PR across three verticals to develop and drive PR strategies for proactive media placements and handled reactive inquires

Seattle, WA, US

-Led the marketing/branding transformation strategy to increase brand awareness, drive book launch sales (print/Kindle/Audio) and increase engagement for Amazon Publishing and Kindle reading programs -Hired/developed/coached high performing large team of marketing managers on 350+ go-to-market and branding campaigns per year across a variety of channels.

New York, NY, US

-Led the launch, marketing and branding strategy for first-ever Fintech investment platform, ThorVest -Cultivated new high-net-worth investors online to invest in $15B international real estate portfolio -Implemented brand, website, marketing, SEO and social media strategies to acquire net new high-net-worth investors

• Georgetown Consulting Group is a marketing and PR firm that works in the areas of tech and lifestyle products to produce capital raising campaigns, marketing/branding campaigns and media pitching.- Developed media.
• Featured Speaker '15 Fundraising/Marketing Technology - Koch Institute
• Panelist '14 1776 Crowdfunding Event
• Featured Speaker '14 EventBrite/BizBash Magazine Conference
• Georgetown University '14 and '15 Advisor for the Startup Hoyas incubator program
• Bullis School '13 "Lean Startup - Minimum Viable Product (MVP)" Advisor and Shark Tank Competition Judge

Washington, DC, US

• Created first-ever luxury fashion focused marketing and crowdfunding platform with an annual fashion event attended by 1.7K influencers that delivered $4.4M+ in revenue to the Humane Rescue Alliance.
• Planned and led the financial, sponsor, business development, crowdfunding strategy, major gift, marketing, media relations and branding strategy.
• Managed all budgets and spending for the program, totaling $5.3 million
• Exceeded revenue goals yearly by an average of 38% for 7 consecutive years during my tenure as creator and Executive Director.
• Forged relationships with 96 sponsors and major donors, representing over $1.9MM in cash donations
• Led team of 3 full-time staff and team yearly of more than 145 committee members and fundraisers to each raise a minimum of $5K during the 9-week fundraising campaign.

Washington, DC, US

• Worked with media daily; secured over 300 regional and national positive media placements.
• Managed all organizational crisis communications campaigns and CEO media prep.
• Developed the first-ever strategic communications plan for the organization.
• Directed the launch of a new website and launched its social networking presence, growing it from 0-59,000 organically (Facebook, Twitter, Youtube).
• Successfully handled the media relations and publicity for all WHS special events (up to six major events per year).
• Supervised 2 full-time employees and departments, including the Volunteer Program and Adoption Outreach program. handled all hiring, reviews and performance management.

• Managed accounts and advertising schedules for 35 national and local advertisers at this top 10 TV market Fox station
• Planned the DC launch for a new Fox network, My20TV; managed pre/post press conference and launch event, including venue, high profile guest list and TV, print and radio media coverage

Washington, District Of Columbia, US

• Managed top national and regional advertising accounts such as Roberto Coin, Mandarin Oriental, Washington Fine Properties, Tiffany & Co., Hermes, etc., at this premier luxury-lifestyle magazine in the nation’s capital
• Generated advertiser-related editorial content, marketing materials, business proposals and media kits

Master Of Science (M.S.) Leadership, Business Leadership

Bachelor Of Arts (B.A.), Anthropology