Tara Owens Email & Phone Number

Raleigh-Durham, North Carolina Area

Raleigh-Durham, North Carolina Area

• Triangle area restaurant group operating multiple upscale restaurant and bar concepts in the Raleigh-Durham area with a $10M operating budget and 200+ employees.Promoted to provide leadership and management for the.
• Restructured and established new executive roles for HR and Finance increasing office productivity.
• Consolidated debts accelerating the payoff of two major business loans within two years.
• Liaisoned with law firms resulting in the successful protection of the brands from lawsuits.
• Targeted analysis of three workers comp policy audits resulting in recoupment of losses.
• Optimized relationships with key food and beverage vendors for staff education opportunities.

Raleigh-Durham, North Carolina Area

• Marketing executions on behalf of this $10 million, multi-concept, regional hospitality group, include:
• Planning and implementing marketing activities across all online and offline channels
• Executing campaign tracking, measurement, evaluation and reporting
• Developing brand objectives and strategies to facilitate continued business growth
• Creating new marketing strategies
• Building and supervising a high performance marketing team

Raleigh-Durham, North Carolina Area

• LILL Studio was an interactive, experiential custom handbag retail concept that encouraged customers to express their individuality and personal style. Customers could design their own bags and accessories from a.
• Selected to launch the program in North Carolina
• Executed ongoing product marketing locally
• Assisted customers with personal product designs
• Maintained extensive product knowledge of materials and styles, as well as up-to-date fashion trends
• Sustained monthly sales goals

Raleigh-Durham, North Carolina Area

• ZSpotlight was an online entertainment guide to the Triangle with multi-faceted marketing opportunities for local businesses to introduce themselves to consumers in the Raleigh-Durham area. ZSpotlight hosted robust.
• Improved sales revenue for online start-up company as sales team manager
• Generated leads for and managed sales team of 6-8 account executives
• Interviewed, hired, and terminated sales team members
• Created marketing tools for staff including media kits, continuous touch mailing systems, etc.
• Established on-site promotion campaigns in order to successfully reach new demographics

Raleigh-Durham, North Carolina Area

• Boosted new client reach for additional advertising revenue
• Maximized client relationships through weekly in-person meetings, emails, and phone calls
• Developed successful advertising for clients in print and on web
• Secured monthly payments from clients

Raleigh-Durham, North Carolina Area

• Promoted ZSpotlight in music venues, restaurants and nightlife locations
• Carried out photography responsibilities to provide website’s audience one centralized source of information
• Executed on-camera interviews for video advertising

Raleigh-Durham, North Carolina Area

• Resident advisors (RAs) are prominent leaders on-campus and have the unique opportunity to develop leadership skills while creating fun and vibrant communities. The RA role requires problem-solving, adaptability.
• Resident Advisor of the Year, Metcalf Hall (2002-2003)
• Administrative Coordinator of the Year, Central Campus (2003-2004)