Tarso Cruz
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Tarso Cruz Email & Phone Number

Franchising and Expansion - Master Business Administration in Franchise management and Digital Market and Sales applied to franchising at FranchiseLab
Location: Melbourne, Victoria, Australia 12 work roles 3 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Franchising and Expansion - Master Business Administration in Franchise management and Digital Market and Sales applied to franchising
Location
Melbourne, Victoria, Australia

Who is Tarso Cruz? Overview

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Quick answer

Tarso Cruz is listed as Franchising and Expansion - Master Business Administration in Franchise management and Digital Market and Sales applied to franchising at FranchiseLab, based in Melbourne, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Tarso Cruz.

Tarso Cruz previously worked as Account Manager at Franchiselab and Business Consultancy at Benchmaker. Tarso Cruz holds Mba In Digital Marketing And Franchise Sales, Specializations In Sales, Merchandising, And Marketing from Mba Digital Results.

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Email format at FranchiseLab

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FranchiseLab

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Profile bio

About Tarso Cruz

Helping businesses in the franchising industry is something I'm truly passionate about. As an Account Manager at FranchiseLab, I assist franchisors in optimizing their recruitment and mentorship processes for franchisees. With a background in launching and expanding franchise systems in Brazil, where I supported over 300 businesses, I bring international experience and deep industry knowledge. At FranchiseLab, we use scientifically validated tools—our Recruiter and Mentor platforms—to identify top candidates and drive franchisee success.

Current workplace

Tarso Cruz's current company

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FranchiseLab
Franchiselab
Franchising and Expansion - Master Business Administration in Franchise management and Digital Market and Sales applied to franchising
AeroLeads page
12 roles

Tarso Cruz work experience

A career timeline built from the work history available for this profile.

Account Manager

Current

Australia

At FranchiseLab, we help franchisors recruit and mentor successful franchisees. Using scientifically validated assessment platforms, we drive success through our Recruiter tool, which identifies high-quality candidates, and our Mentor platform, which enhances franchisee performance and growth potential.

Sep 2024 - Present

Business Consultancy

Current

We provide comprehensive business management consultancy, specialising in franchise formatting. Additionally, we offer mentorship in management and business development, and develop customised lectures, courses, and training programs as per the client's needs. We also create courses to educate future franchise investors, ensuring their accurate and successful entry into the franchise market.

Sep 2022 - Present

Operations Director

Business development as a whole, creating processes and standards for measurement, controlling indicators and action plans. Expansion of the business through the creation of new products and business units, standing out for the following key numbers:Revenue growth by 40 times;High customer satisfaction indicators (NPS 10);Mapping and complete process manualization.

Sep 2022 - Jan 2024

Owner – Chief Operations Officer

Brazil

Co-founded and led INOVA FRANQUIAS, a consultancy firm specializing in assisting businesses to develop and implement franchising systems. Successfully guided approximately 300 brands to evaluate franchising as a growth strategy. For those suitable for franchising, provided comprehensive support in strategizing, drafting legal and educational documents, and creating sales materials to establish their franchise systems. Key contributions include:- Designed and implemented internal processes and workflows to enhance operational efficiency.- Conducted financial analyses, assessed expansion capacity, and navigated legal requirements.- Recruited, trained, and led a multidisciplinary team of 10 business consultants, fostering a culture of excellence and innovation.- Amplified the company's market value tenfold within four years through strategic leadership and business development.

Jan 2019 - Jan 2022

Coordenador Técnico

Campinas E Região, Brasil

Sep 2018 - Jan 2019

Consultor Em Gestão

Campinas E Região, Brasil

Feb 2017 - Sep 2018

Student Affairs Member

Academic Directory Of Administration Ufsm

Brazil

Representative in the Council of Base Entities, Institutional Development Plan, and UFSM's Statute

Aug 2016 - Dec 2016

Project Core Member

Brazil

Development of an entrepreneurial challenge (https://www.facebook.com/desafioi9), acting in the prospecting of sponsors and mentors, and organising the Global Entrepreneurship Week in the city of Santa Maria/RS Brazil.

Aug 2016 - Dec 2016

Administrative Financial Core Member

Brazil

Structuring of the core, budget forecasting, equipment and materials budgets, and development and execution of an entrepreneurial education project.

Apr 2016 - Aug 2016

Project Core Member

Ngo Infância Ação (Childhood Action)

Brazil

Assistance to colleagues in the development of activities and communication with partner schools of the NGO, as well as development of events such as CineONG and training for volunteers.

Apr 2016 - Dec 2016

Intern At The General Coordination Of People Management

Brazil

During the internship, I developed specific tables for the redistribution of employees, as well as performed operational activities, formatting, and archiving documents.

Oct 2015 - Dec 2015

Condominium Manager

San Carlo Building

Brazil

In the role of condominium manager, I performed financial control activities such as managing accounts receivable and payable, maintenance of building assets and equipment, and direct communication with residents, conducting bi-monthly residents' meetings.

May 2011 - Jun 2014
3 education records

Tarso Cruz education

Mba In Digital Marketing And Franchise Sales, Specializations In Sales, Merchandising, And Marketing

Mba In Franchise Network Management, Business Management, Business Management

FAQ

Frequently asked questions about Tarso Cruz

Quick answers generated from the profile data available on this page.

What company does Tarso Cruz work for?

Tarso Cruz works for FranchiseLab.

What is Tarso Cruz's role at FranchiseLab?

Tarso Cruz is listed as Franchising and Expansion - Master Business Administration in Franchise management and Digital Market and Sales applied to franchising at FranchiseLab.

Where is Tarso Cruz based?

Tarso Cruz is based in Melbourne, Victoria, Australia while working with FranchiseLab.

What companies has Tarso Cruz worked for?

Tarso Cruz has worked for Franchiselab, Benchmaker, Hairzy - Hair Transplant And Capillary Medicine, Inova Franquias, and Inova Franchising.

How can I contact Tarso Cruz?

You can use AeroLeads to view verified contact signals for Tarso Cruz at FranchiseLab, including work email, phone, and LinkedIn data when available.

What schools did Tarso Cruz attend?

Tarso Cruz holds Mba In Digital Marketing And Franchise Sales, Specializations In Sales, Merchandising, And Marketing from Mba Digital Results.

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