Tashell Thompson Email & Phone Number

• Lead initiatives to increase brand awareness through strategic design and marketing solutions. • •Modernize and reinforce company brand standards and visual identity across multiple platforms from marketing deliverables, website, presentations and email. • Design gated content collateral, infographics, one pagers, brochures, slide decks, banners, and event marketing. Design support for the revenue team: marketing, virtual and in person event booths, content, webinar. Streamline and create best design practices in collaboration with writers, editors, product marketers and UX UI designers.

Greater Atlanta Area

As a freelance designer I help small clients define their business visual identity through social media design, logo, branding work and package design. I also consult on best design and marketing practices.• I service and consult small businesses with essential and impactful design needs and Advise clients on best visual marketing solutions for their company and target audience.• I Design and develop: digital graphics, print collateral, newsletters, brochures, business cards, ads, banners and promotional material using Adobe Creative Suite programs.• I Develop and enhance business brand guidelines, collateral and marketing campaigns.

At CareerMinds I work in creative design and create digital and print assets as well as social media branding, internal and external branding. I’ve helped to modernize all these assets and participate in multiple design sprints. I've increased the social media followers and engagement by 283% through strategic branding and content marketing on LinkedIn and Social Media platform pages. I am also tasked with taking on the coordination of Webinars, the email marketing and landing pages surrounding that and helping with public relations. I Design mockups and am involved in the new design process for the company website using best UX & UI practices.• Design and produce of a variety of digital and physical marketing assets including ads, webinar decks, one pagers, brochures, and presentations. Modernize existing material.• Re-design website landing pages and templates as well as webinar promotional pages, emails and more through best UX UI practices • Strategize and streamline design marketing processes, and help implement new practices.• Create and project manage social media graphic content for Instagram, LinkedIn, Twitter,Facebook, and more. Monitor and plan social media strategy. Increase brand awareness by improving and optimizing marketing efforts.

Greater Atlanta Area

In this fast-paced deadline driven environment I worked as a graphic designer to fulfill the needs of the realtors and brokers. I also increased the agent count in the office through email marketing efforts and email lists weekly. I onboarded agents and created marketing for their business. I assisted with marketing and internal events for the firm, creating promotional material. I helped to manage design printing material inventory.• Designed digital and print deliverables: branding material, brochures, flyers, social media and email campaigns, listing presentations, direct mail, websites, templates and presentations for Realtors and Brokers in a fast-paced, deadline driven environment.• I developed and designed templates and assets aligned with company brand guidelines.• I Leveraged email analytics to increase realtor recruitment and client engagement.• On-boarding new agents allowed me to provide realtor training on company marketing tools, productsand resources. I was able to create individual brand identities and marketing for new agents to set them apart in their field.

Conyers, Georgia

During my time at Acuity, I worked with department leads and stakeholders to create digital assets for company products and advertising. Routinely participating in meetings and creative briefs, I was able to create a wide variety of branding material and give input on website design and best marketing practices for multiple company products. Using salesforce and Pardot I was able to increase engagement through email marketing campaigns and design.• I designed digital marketing and print assets for reputable lighting and home retailer brands such as Lowes and Lithonia Lighting. I created digital banner ads, email templates, sales sheets, product signage and labels in a quick deadline environment.• I presented designs and projects to leads and stakeholders, and completed production work.• In collaboration and communication with the design team and project managers, we executedcreative briefs.• I marketed campaigns for the company brands using CRM Software: Pardot - Salesforce.

Working at Beacham gave me the opportunity to work in a fast – paced deadline driven environment with multiple personalities and a variety of projects from email marketing to realtor and company branding. I was responsible for creating many different print and digital deliverables and promotional material for realtor and company events such as direct mail or ads. I assisted with website updates and collaborated with the marketing team: photographers, public relations, social media, to increase awareness and modernize the company brand.• I created deliverables from production to completion: Mailchimp E-mail campaigns, social media content, brochures, templates and direct mail. I was able to enhance individual and company marketing while adhering to brand guidelines in a fast-paced environment.• I Assisted 100+ agents, assessing their design needs, and developed customized agent/client marketing.• I collaborated with a team of designers on best design practices for the marketingdepartment and maintained vendor relationships ensuring project completion.

Greater Atlanta Area

As a Marketing Coordinator – Graphic Designer at Boral, I was given the opportunity to re-brand marketing in the stone division. I designed and ordered promotional material, tracked sales and costs of materials and worked with vendors to complete large projects such as trade show marketing and booth design materials for events like PCBC. This helped to increase the awareness of our brand and reach a much wider audience which was the goal of my position. By Managing relationships with different print and vendors It was my responsibility to assist the marketing director in keeping locations stocked with sales brochures and assets. I conceptualized and designed marketing, packaging, landing pages and emails for new products from end to end. I was responsible for coordination of internal event marketing and organizing set up for various events in Atlanta and California• Developed, designed and established new brand standards and marketing for Boral Stone Division. Increased internal and external customer brand awareness.• Conceptualized and created designs for trade show signage and booth design.• Coordinated promotional design and set up for company events through vendorrelationships. Oversaw publication of marketing material for company campaigns.

Jersey City, Nj

• Designed new print and digital collateral for social media and email marketing.• Illustrated and designed layout of art and copy regarding arrangement, size, typeface, and related aesthetic concepts.• Re-branded or made change as needed to existing collateral.

Middletown, Ct

• Created digital and print marketing for products and signage. • Launched and updated WordPress websites, landing pages, and created website graphics. • Edited product photography.• Optimized brand promotion through social media and email marketing campaigns.• Collaborated with vendors, printers and various art services for the completion of projects.• Prioritized for deadlined projects. • Completed data entry and office support tasks per request.

New Haven, Connecticut

• Uploaded Content on to the CtWorks Workforce Alliance Youth development page (Facebook, Twitter, Tumblr). • Updated and developed website information• Sent out emails in order to contact the youth in the area. • The focus of this small internship was to help boost the moral of Workforce alliance and their appeal to the younger generation in New Haven, CT. The sole purpose was to help the youth receive and maintain summer jobs.

Hartford, Connecticut Area

• Assisted with uploading content and images to The Hartford’s intranet site • Reviewed and edited content • Create graphic elements as well as articles and intranet content• Reviewed intranet site for out-dated information and assist in streamlining content • Assisted with administrative tasks