Taylor Borrero Email & Phone Number

United States

United States

• Achieved an average of 126% quota attainment per quarter, 105% to personal goals, and 110% OKR attainment by focusing on the partner’s success metrics, customized solutions and data.
• Led new hire training on the multiple softwares used and call preparation, data storytelling, negotiations, and cross-sell.
• Strategically worked within our quota points system to be more proactive and creatingoutreach cadences quarterly in order to maintain my pipeline, generate revenue, and… Show more
• Strategically worked within our quota points system to be more proactive and creatingoutreach cadences quarterly in order to maintain my pipeline, generate revenue, and increase partner retention.
• Led team OKRs on tool retention, partner reeducation, minimizing technical issuesthrough integrated software solutions, and increased inventory on the platform.
• Conducted meetings with SMB partners daily and met with Mid-Market and Strategic partners quarterly regarding rate negotiations, inventory on the platform, payment discrepancies, user issues, fraud, scheduling errors.

Wakefield, Massachusetts, United States

• Created geography-based TV/OTT advertising solutions that reached the clients’ chosen audiences in a highly targeted campaign with compelling data containing the highest reach, frequency, and high Nielsen index rating.
• Focused on viewer engagement, ad completion, and growth for streaming video advertising for SMB and Mid-Market.
• Conducted industry specific trend research and lead quarterly business reviews with clients addressing current account performance, suggested… Show more
• Conducted industry specific trend research and lead quarterly business reviews with clients addressing current account performance, suggested optimizations, educated on new products, future growth strategy, and.
• Conducted internal audits and performed analyses on key client’s industries (healthcare, real estate, financial services, and consumer retail) for direct clients and independent agencies.
• Collaborated with internal departments such as marketing, research, and data innovations to use refined first party Comcast data, Experian credit data, Kantar market data, and Nielsen media data to provide accurate.

Boston, Massachusetts, United States

Needham, Massachusetts

Philadelphia, Pennsylvania

• Developed branding campaigns to increase brand awareness and revenue for 11 Fortune500 clients.
• Instructed on new approaches for Business-to-Business sales and Business-to-Consumer sales tactics based on trends and historical data points for overall future success.
• Assisted in training 4 new hires on account list management, market research, media kits and Salesforce.
• Participated in inside and outside sales to determine the best approach to meet the client’s needs and… Show more
• Participated in inside and outside sales to determine the best approach to meet the client’s needs and capitalize on current and future opportunities. Show less

Greater Philadelphia Area

• Ability to lead 15-75 participants of all ages and skill levels in an hour-long class while ensuring their safety and repeated involvement.
• Motivate individuals to work hard and have fun in a fast-paced environment.
• Responsible to prepare effective workout plans prior to class time.

Scranton, Pennsylvania Area

• Supervise a team of 5 other employees to ensure a customer friendly atmosphere
• Work closely with dozens of families to ensure their repeated business
• Handle nightly transactions in the ranging amounts of $100-$2,000

Greater Philadelphia Area

• Managed social media and the blog alongside 6 others specializing in ad placement within the blog and using social media advertising (Facebook, Twitter, Instagram) to continually grow their digital presences and.
• Optimized the blog for fan engagement by helping to create a parallel to the creator where 1,000s of fans could post similar experiences to the creator.
• Added more travel and baseball related content to expand to a new demographic resulting in an increase in web… Show more
• Added more travel and baseball related content to expand to a new demographic resulting in an increase in web traffic by 15% throughout my time there.
• Implemented user testing to ensure that the changes made to the blog and the direction of the social media ads were being received positively and visitors were engaged upon arrival to the site. Show less

Scranton, Pennsylvania Area

• Wrote upcoming press releases for TV, social media, and radio that would reach 300,000+ people.
• Performed comprehensive market research to select the proper advertising channel to reach different demographics with a budget equating to roughly $5,000-$10,000 monthly.
• Conducted meetings with local and regional vendors to prepare for onsite and offsite events celebrating the Health System’s milestones and promoting new services.
• Created infographics, posters, and traditional and… Show more
• Created infographics, posters, and traditional and nontraditional advertisements through Adobe Creative Cloud and Canva to be distributed to the Health System staff and the surrounding communities. Show less

Rome Area, Italy

• Connected with clients from all over the world to ensure their happiness and to discuss plans and finances ranging from $20,000-$250,000
• Updated the company website through WordPress in English, Italian, and occasionally French.
• Met clients personally to show them different places that would best suit their needs for their event or vacation
• Assisted with planning the timeline for different wedding events according to the couple and the church mass times
• Updated Facebook… Show more
• Updated Facebook with new styles and opportunities Show less

Bachelor Of Arts - Ba, Communication Studies

Activities and Societies: - Study Abroad Ambassador - Fitness Instructor at Temple University's on-campus gym Graduated with a Bachelor of.

Education record

High School Diploma