Taylor Grantham Email & Phone Number

Bargersville, In, Us

Bargersville, In, Us

Issy-Les-Moulineaux, Île-De-France, Fr

Event Marketing:• Plan and execute high-impact event marketing programs aligned with sales priorities.• Evaluate third-party/partner event opportunities; build vendor/association relationships.• Set goals and metrics for events, focusing on lead generation and sales impact.• Monitor event performance; conduct evaluations, analyze results, and recommend optimizations.• Travel to manage events on-site; engage with distributors, vendors, and potential customers.• Develop event marketing and branding strategies.Project Management:• Develop comprehensive project plans outlining scope, objectives, timelines, resources, and budgets.• Coordinate cross-functional teams to ensure project goals are met.• Develop and manage marketing budgets; track expenses to stay within constraints.• Create and manage project timelines; ensure timely delivery.• Act as the main point of contact for stakeholders; provide regular updates, and address concerns.Marketing Campaigns and CRM:• Track and analyze marketing campaign performance; provide insights and recommendations.• Collaborate with cross-functional teams to align marketing activities with sales goals.• Develop and implement CRM strategies to enhance customer relationships, and drive revenue growth.• Oversee customer database management; ensure data accuracy and compliance.• Coordinate CRM system implementation and process improvements.• Manage marketing campaigns within the CRM system; focus on segmentation, targeting, and personalization.Content Marketing and Brand Management:• Develop and implement content marketing strategies aligned with overall marketing goals.• Manage a team of creative contractors; ensure high-quality output, and adherence to brand guidelines.• Serve as a brand advocate; ensure consistent and accurate representation.• Gather and analyze competitor insights through observation, networking, and strategic questioning.

As the Founder and Creative Director of Taylor'd Moonlighting, my journey has been filled with diverse and stimulating experiences. From managing day-to-day projects and events to launching new campaigns, my role involves collaboration across all departments to ensure seamless execution and outstanding results.I've honed my skills in event planning, forming strategic partnerships, marketing project management, brand management, business relationship maintenance, and content creation. This diverse skill set allows me to thrive in the dynamic world of event management, making my career both joyful and rewarding.

Alameda, Ca, Us

• Oversaw the operations of all Verse locations, ensuring seamless execution of daily activities and adherence to company standards.• Collaborated with the executive team to define and execute the company's vision, mission, and goals.• Conducted effective communication channels with key stakeholders to ensure smooth operations and excellent customer service.• Developed and maintained standard operating procedures (SOPs) to ensure consistency and compliance across all Verse locations.• Monitored key performance indicators (KPIs) and implemented data-driven strategies to improve operational metrics and drive business growth.• Developed and implemented the overall marketing strategy for the Verse locations, aligning with the company's goals and objectives.• Utilized data analytics and performance metrics to measure and optimize campaign effectiveness, making data-driven decisions to improve marketing ROI.• Established and maintained strong relationships with key industry influencers, partners, and media outlets to drive brand partnerships, collaborations, and media coverage.• Oversaw the creation and production of marketing collateral, including website content, promotional materials, videos, and presentations.• Developed and implemented digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing, to enhance online presence, engagement, and lead generation.

Kitchener, On, Ca

• Managed and executed field marketing events, campaigns, and programs. Optimized the prospect journey at each stage of the events, and helped the team execute tactics that drive results. • Planned all aspects of an event; including logistics, contract management, ordering marketing materials, booth builds, and pre-briefing/retro debriefing. • Worked with the segment marketing team to plan and execute strategic campaigns that are part of the overarching demand generation strategy for the segment. • Responsible for communicating field marketing strategy, results, and impact of demand generation tactics. • Developed thoughtful events and programs to support account-based marketing/selling efforts and drive pipeline and brand awareness in our key verticals. • Aligned field campaign strategy with sales and product development to create messaging, build target personas and increase opportunity conversion rates throughout the marketing funnel. • Leveraged Salesforce to extract campaign metrics, providing recommendations based on data. • Collaborated with sales, product marketing, client adoption, and operations to optimize the field campaign strategies and streamlined communication channels. • Pushed campaign boundaries by testing/recommending creative approaches and delivering marketing programs that surpassed targets.

Scottsdale, Az, Us

• Responsible for the development and execution of all marketing collateral and campaign materials (print and digital); ensures adherence to brand standards. • Prepared and presented marketing updates and information to the sales team and divisional leaders. • Performed ongoing website audits and ensures content is accurate and up-to-date; provides strategic suggestions for marketing positioning and content • Collaborated in the field and digital marketing initiatives • Lead the planning and execution of sales team meetings and events as well as divisional office events • Coordinated the new community opening process (planning, execution, follow-up) • Took a leadership role in certain new community marketing activities; including site visits, activity planning, coordinating vendors for installations, model photography, signage orders, and social media campaigns

Cocoa, Florida, Us

• Represents the organization with clients, the public, and others within the industry to cultivate and maintain the brand. • Manages the event planning and execution for all eight companies; including, but not limited to, developing assignments and schedules for attendees, ordering materials needed, location procurement, coordinating the advertising and marketing strategies, etc. • Day-to-day management of scheduling, communication, budgets, projects, marketing materials, and event planning processes within the department.• Coordinates with departments across the companies to identify and develop effective marketing strategies to increase profits and growth within the different industries.• Collaborates with executive management, the marketing team, and other departments on event requirements; including, but not limited to, who will be attending, materials needed, booth design and layout for product placement, etc. • Directs fundraising efforts within the community to promote a company event that will benefit a philanthropic cause. • Serves as liaison for exhibition shows, workplace events, company projects, donations, and other departments within the companies. • Manages product placement requests internally and from the media, distributors, and partner brands. These requests include but are not limited to: Logo design, company name, branding, product names, creating social media platforms, etc.• Conducts the public relations team to release information on new product launches and event attendance to increase brand awareness and visibility within the industry. • Provides guidance to team members to help them understand and create content that represents the brand and market for current and upcoming projects. • Assigns deadlines for any marketing materials needed for exhibitions, shirt orders, and anything else that requires design work for events.

Cocoa, Florida, Us

• Planned yearly exhibitions from bookings, branding, coordinating with company representatives and event hosts, and attended events to network.• Analyzed trends, products, and marketing efforts of competitors to develop new ideas and plans.• Monitored online marketing and sales to provide analytics to improve quality and sales strategy, as a result of our efforts revenues have increased by an average of 500% since my start date.• Collaborated on the creation and execution of social media integrations and web strategies with Social Media Manager, SEO/SEM, and Sales teams. • Worked in conjunction with the public relations team to increase awareness of new products to the industry.

Cocoa, Florida, Us

Dallas, Texas, Us

Melbourne, Florida, Us

• Produced the design and production for websites, product graphics, company logos, social media graphics and banners, blog design and composition, and email campaigns and templates.• Translated product positioning, existing research, and offline/online marketing strategies into effective designs.• Partnered with team members and clients to create fluid and inclusive campaigns, tying together email marketing, content marketing, web design, graphic design, and social media marketing.• Generated analytics from social media accounts, Google Analytics, e-commerce platforms, and paid advertisements to monitor user engagement and traffic.• Created, executed, and monitored calculated strategies for paid advertisements and marketing trends for clients across social media platforms.

Melbourne, Florida, Us

• Produced monthly audits consisting of outgoing and incoming payments, invoices, and projected budgets.• Highly skilled in word processing, file and record management, transcription, form/template design, and office management. • Designed, planned, organized, and directed orientation and training programs for employees.• Facilitated employee audits and requests for company owners to evaluate the efficiency and relevance of work performance.

• Identified gaps in audience and business to increase revenue 170% from the previous year.• Managed multiple projects and recruited local bands to attract a more diverse crowd. Maintained budget for marketing efforts, events, and entertainment.• Coordinated all aspects of upcoming events, social media posts, and local advertisements.

Atlanta, Ga, Us

Bachelor Of Science - Bs, Non-Profit/Public/Organizational Management

Associate Of Arts - Aa