Taylor Heaney Email & Phone Number

Rice Lake, WI, US

Rice Lake, Wisconsin, United States

As a Digital Marketing Specialist, I develop and oversee global digital marketing campaigns. My responsibilities include managing, creating, and updating over 60 Google Ad Search and Display campaigns, as well as tracking and analyzing metrics to identify trends for future marketing strategies.Additionally, I coordinate and create content for 8 company and.

Rice Lake, Wisconsin, United States

I manage multiple email marketing campaigns weekly. I create emails in Campaign Monitor, prepare and send email and create reports for stakeholders on campaign performance. I work with our digital team to help create a monthly metric report that includes web metrics, social media metrics, email metrics, Google Ads metrics, and video metrics. I help.

Rice Lake, WI

• Research digital editorial opportunities for marketing specialist by examining what they offer for digital editorials, cost of each, and media kit information
• Examine the website content that would answer questions a customer would have as they go through the stages of the buyer funnel in order to find content gaps
• Examine web site content and present new ideas for articles, videos, webinars, and white papers to the marketing specialists based on content gaps
• Plan a digital marketing campaign for a digital advertising sponsorship that includes picking a publication, why I chose that publication, product to advertise, and a mock-up ad
• Perform keyword research using BrightEdge and SEMrush in order to suggest new keywords for the Google Ads account
• Review search terms on Google Ads in order to find negative keywords

Eau Claire, Wisconsin Area

• Gather secondary research to better understand the target market and industry
• Create questions for in-depth interviews and focus groups
• Create and analyze online survey data in order to create buyer personas
• Create an integrated marketing communication plan to create awareness of cotton as the preferred fabric and tag checking among Generation Z teens
• Presented at the AMA International Collegiate Conference and placed 3rd

Eau Claire, Wisconsin Area

• Assist over 30 students with questions they have on in the business writing and presentations homework and projects
• Attend monthly business communications meetings in order to learn more about business communication fundamentals

• Assist and answer student questions during class time
• Email and meet with students outside of class as needed to help them understand their homework and in class activities
• Grade 50+ homework assignments weekly giving detailed feedback to students

Eau Claire, Wisconsin Area

Assist residents with any questions or concerns they have Sort and hand out mail to residents Assist the front desk manager or hall director with any additional work they have

Eau Claire, Wisconsin Area

• Promote the organization by interacting with students on campus to gain more members
• Prepare activities for weekly meetings to keep members interactive and engaged in meetings