Taylor Moran Email & Phone Number

Winter Park, Fl, Us

San Francisco, California, Us

Clearwater, Fl, Us

- Ensure customer growth, satisfaction, and retention within 300+ assigned accounts- Partner with customers to understand their goals, assess their capabilities and provide recommendations to help them accelerate achievement of their business objectives- Build and foster relationships with the customer’s IT team members & stakeholders- When appropriate, recommend additional KnowBe4 services and products to drive further success- Collaborate remotely with Tech Support and Pricing team members to ensure customer success

New York, New York, Us

- Led and supported 5-7 client calls per week; diagnosed client needs and discussed best-fit solutions, followed up with resources. (The organization conducted all new and continued business virtually even prior to covid.)- Wrote 3-5 custom proposals per week based on client objectives, needs, and proposed solutions and pricing. - Negotiated pricing within approved pricing parameters and sought approval for special pricing deals when necessary to fit client needs. - Managed all deals in Hubspot, reported on upcoming contracting and closing business based on pipeline status. - Maintained up to date repository of content and resources to aid on sales calls as well as to serve as follow-up materials for client review; created original content when necessary.- Worked with all internal teams to identify and coordinate across best-fit team members for client projects based on client objectives and needs.- Created unique email campaigns for existing and prospective ‘Corporate Members’ to maintain regular communication, encourage increased use of the membership portal, and communicate the benefits of becoming a member. - Attended local events to network and meet prospective clients.

St Petersburg, Florida, Us

- Managed a team of two Social Media Coordinators and oversaw their daily activities which included: posting on Facebook, Twitter, Instagram, and Pinterest, responding to all comments left on posts, and interacting with other social brands and users on the platforms.- Led and supported calls with clients to evaluate the need and desired outcome of co-branded social media campaigns; continued to lead calls throughout the campaign lifetime to maintain the relationship with the client. - Worked directly with clients on sponsored and co-branded campaigns, responsibilities in this process included: campaign inception, client communication, design and copy asset approval, project timeline management, and campaign result reporting.- Managed campaign and project timelines in the internal project management tool, Wrike.- Reported monthly metrics, campaign results, and ROI analysis directly up to the CEO.

Chicago, Illinois, Us

- Prospected using InsideView, LinkedIn Sales Navigator, and Apollo; managed active client communications and deals in Salesforce.- Nurtured and managed an ongoing relationship with a database of targeted prospects. - Served as the first line of contact for all inbound emails and calls, scheduled appointments with all prospective clients to gain a deeper understanding of their organizational structure and needs. - Traveled to and led day-of coordination for multiple networking events with the purpose of meeting prospective clients. - Continued development and growth by attending Miller Heiman Group sales training courses on a regular basis.

Chicago, Illinois, Us

- Assist VP of Digital Marketing in rolling out company-wide social selling program during Q3 and Q4 of 2016. - Create original learning content – via video and audio-based webinars – to facilitate adoption across all sales teams and other departments. - Assisted in selecting social selling/employee advocacy tools to be used across the company. - Created and administered company-wide assessment survey to gauge social selling comfort level. - Researched and purchased a large order of Social Selling books that I then distributed across the globe to all survey participants. - Hosted social selling “classroom” during internal conference in Q1 of 2017 – teaching over 200 employees about social selling over the course of four, 2-hour classes. - Maintain employee advocacy board using Everyone Social to facilitate easier social sharing for employees. Keep program up-to-date with internal and external content accompanied by pre-written messaging for social channels. - Have ongoing one-on-one training sessions to assist employees in understanding social selling as well as how to correctly use the social selling/employee advocacy tools being used.

Chicago, Illinois, Us

- Led the strategy for all paid social media efforts – created custom target audiences, set creative strategy direction based on messaging approach for target audience, directed A/B testing strategy.- Maintained annual budget for all paid social media efforts, made recommendations for spend per campaign & real-time assessments of spend based on campaign effectiveness.- Presented on performance at campaign’s end, assessing where improvements can be made for future recommendations.- Assembled monthly dashboard of organic activity using Oktopost analytics, Google analytics, etc.- Maintained YouTube channel’s SEO strategy by updating video uploads and playlists with tags, descriptions, and titles that fit into the keyword strategy.- Assisted in filming, editing and deciding on overall video content strategy.- Supported the blog SEO strategy; optimized the title, keywords and description of the blogs. Made recommendations for internal hyperlinking to reduce website bounce rate.- Consistently found and mastered new tools to improve our digital strategy – including but not limited to: Promo from Slide.ly for creating inexpensive and easy to make video content, Wistia for in-video gating of video content as well as detailed reporting.

Mclean, Va, Us

• Write and design a variety of creative pieces including promotional emails, web and print ads, media kits, Twitter and Facebook campaigns, and surveys sent to association members. • Work heavily in Adobe Photoshop, Adobe Acrobat and Adobe Illustrator to create images and templates. • Format and enter lists and sales leads into Naylor CRM program. • Communicate regularly with Marketing Associates, Project Managers and Sales Reps to ensure all necessary data is entered and available for sales campaigns. • Regularly attend conferences and participate in growth initiative trainings on behalf of the department.

Orlando, Fl, Us

• Took online certification course in copywriting. • Wrote copy for numerous online and print campaigns. • Served as conduit between company and clients. • Utilized research results to generate potential new client lists and assess what competitors offer to the field. • Helped develop multi-platform marketing campaigns and saw them through completion.

Gainesville, Florida, Us

• Wrote copy for newsletters, online media, and company website; also wrote fulllength articles on related industry news to post on media sites. • Specialized in social network development; created and maintained accounts on LinkedIn, Twitter, Facebook, etc. • Performed tasks such as market research, graphic design and customer outreach. • Attended company meetings and was informed about upcoming programs and marketing goals to work toward.

English, Liberal Arts And Sciences/Liberal Studies

Digital Media & Marketing Certificate, Marketing