Taylor Travis Email & Phone Number

Chicago, IL

• Negotiated a significant increased monthly retainer amount by 54% mid contract through analysis of month over month trends and insightful recommendations.
• Analyze industry trends to provide account-based marketing strategies to grow account revenue by 40%.
• Developed project score card to analyze project insights and trends to increase operational efficiencies by 7%.
• Collaborate cross-functionally to develop new programs, improve offerings and establish pricing leading to a 7% jump in conversion.
• Maintain relationships with external partners to expand our value proposition and increase project scope.
• Assisted with the implementation of companywide CRM system increasing productivity by 5%.

Chicago, IL

• Managed team of 3 to develop recommendations and support project execution.
• Develop and track project performance including budget and timeline against objectives to ensure customer satisfaction.
• Coordinated with stakeholders to forecast staffing and production needs to ensure deadlines were met.
• Optimized process through innovative project brief to increase productivity, decreasing internal rework by 20%.
• Managed vendors to track progress, resolve roadblocks and provide feedback to meet expectations.

Chicago, IL

• Plan, direct and coordinate activities of projects ranging in value from $5,000 to $150,000
• Collaborate with internal team on client focused strategic initiatives
• Define project scope, objectives, cost and benchmarks according to client’s overall goals
• Develop detailed project plan to monitor and track progress

Chicago, IL

• Created and maintained social profiles.
• Produced content calendars that promote foundation initiatives, highlight industry news to establish thought leadership.
• Successfully planned and promoted the foundations first fundraiser, Project Compass, that resulted in donations totaling $18,000.

Chicago, IL

• Managed client relations through clear communication to increase customer satisfaction, exceeding expectations.
• Partnered with 10 designers to monitor sales, stock, custom orders and logistics timeline from order placement to client delivery.
• Maintained a premier collection by analyzing historical sales, researching trends and forecasting inventory to drive sales of $1.5M.
• Developed messaging around special promotions for traditional marketing campaigns leading to an increase in bookings.
• Oversaw intern and marketing initiatives to increase Belle Vie’s brand recognition boosting social following by 20%.

Chicago, IL

• Used social listening, engagement and keyword tracking to strengthen customer loyalty and increase Twitter following by 97%.
• Analyzed consumer insights to refine targeted multi- channel marketing campaigns to support customer acquisition.
• Developed and managed a social campaign to increase brand awareness resulting in a 35% increase in brand awareness.
• Assisted in development of special event promotions and strategies to increase consumer engagement during event.
• Recommended consumer driven marketing promotions to attract, retain and engage target customers resulting in an 8% increase in store visits.

Greater Chicago Area

• Implemented digital strategies with an emphasis on social platforms and improved brand recognition for clients by increasing their social fan base by 60%.
• Wrote and curated content for client social channels and websites.
• Successfully managed multiple projects ranging from website development to social strategy to brand development.
• Managed new business development relationships and increased client base by 20% by coordinating requirements and integrating contract requirements with business operations.

Oak Brook

• Created, sustained and grew profitable client relationships across all departments by applying expert product knowledge.
• Utilized cross-selling techniques and provided excellent client service to consistently exceed sales goals.

Peoria, Illinois Area

− Created digital strategies to increase web awareness, expand client base, generate new fundraising opportunities and promote current fundraising events.

Bracknell, United Kingdom

− Delivered actionable recommendations to drive traffic, maintain conversions, increase AOV and create a B2C and B2B “user journey”.

− Created and implemented promotional events and sales programs. Accomplishments included creating web site awareness and expanding ecommerce sales 6%.

Master'S Degree, Digital Marketing

Coursework: Search Engine Marketing Optimization, Social Media Optimization, Project Management, Customer Conversion, Customer Service and.

Bachelor'S Degree, Business Management, Marketing, And Entrepreneurship

Activities and Societies: Iowa River Clean up volunteer College Dean’s List and member of Phi Theta Kappa honor society. Studied in.