Tom M. work email
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Tom M. personal email
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Tom M. phone numbers
Offering a total of 16+ years experience, Tom spent the last 6+ years leading the successful build of a top decile full-funnel performance marketing program at Chewy, investing multi hundred million dollar media budgets to increase active customers by 2.5X and fueling a net sales increase of over 3.5X. Tom built a team of 30+ marketers, installed best practices for the function, scaled mature channels and launched net new ones. Tom fostered a culture of continuous learning, leveraging science-based measurement and testing to forge a rigorous connection between media investment and incremental business impact by leveraging science-based measurement and testing methods, cohort LTV analysis, and automation. As a member of the executive team, Tom established trust + influence with senior leaders and external media vendor leadership to drive Chewy's growth marketing strategy.
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Vp Of GrowthFirst DayBoston, Ma, Us -
Vp, Growth MarketingLittle Spoon Aug 2024 - PresentNew York, UsLead Lifecycle (CRM) and Performance Marketing programs, driving the full funnel marketing strategy across acquisition + retention objectives. -
Head Of Performance MarketingChewy Apr 2023 - Jun 2024Plantation, Florida, UsLed Full Funnel multi-hundred million $ performance media program. Search (Paid + SEO), Affiliate, Paid Social, Digital Video, Programmatic. -
Senior Director, Performance MarketingChewy Feb 2020 - Mar 2023Plantation, Florida, Us -
Director, Performance MarketingChewy Dec 2018 - Jan 2020Plantation, Florida, Us -
Director, Search MarketingChewy Feb 2018 - Nov 2018Plantation, Florida, Us -
Vp, Performance MarketingDigitas North America Nov 2017 - Jan 2018Boston, Massachusetts, Us -
Associate Director, Performance MarketingDigitas North America Dec 2013 - Oct 2017Boston, Massachusetts, Us -
Manager, Search MarketingDigitas North America May 2012 - Nov 2013Boston, Massachusetts, Us -
Senior Analyst, Search MarketingDigitas North America Feb 2011 - Apr 2012Boston, Massachusetts, Us -
Senior Paid Search AssociatePublicis Sapient Mar 2010 - Jan 2011Boston, Massachusetts, Us -
Paid Search AssociatePublicis Sapient Jun 2008 - Feb 2010Boston, Massachusetts, Us
Tom M. Skills
Tom M. Education Details
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Miami UniversityEconomics
Frequently Asked Questions about Tom M.
What company does Tom M. work for?
Tom M. works for First Day
What is Tom M.'s role at the current company?
Tom M.'s current role is VP of Growth.
What is Tom M.'s email address?
Tom M.'s email address is tm****@****ewy.com
What is Tom M.'s direct phone number?
Tom M.'s direct phone number is +160896*****
What schools did Tom M. attend?
Tom M. attended Miami University.
What skills is Tom M. known for?
Tom M. has skills like Digital Strategy, Data Analysis, Web Analytics, Mentoring, Digital Marketing, Process Improvement, Advertising, Seo, Strategy, Paid Social, Interactive Marketing, Online Advertising.
Who are Tom M.'s colleagues?
Tom M.'s colleagues are Vania Lozoya, Mark Anthony Severino, Daniel J. Franklin, Maurício Estrela, David Schell, Giselle González, Carmel Bernadeth Jaylo.
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