Tom Benner π Email and Phone Number
Hey there! I'm a curious quartermaster and catalyst with a fresh, playful mind. I thrive on creating and launching awesome propositions and campaigns. I'm pretty good at managing teams, coaching people, and growing new business.I'm a nimble marketing & sales whiz with some solid (people) management chops and a knack for humor. I've got a rock-solid background in both B2B & B2C marketing, proposition development, (omni)channel management, and design thinking, usually in leading roles.Some cool stuff I've done: built a marketing team for a leisure industry scale-up, set up a product safety enforcement program at a major e-tailer, rolled out fiber-to-the-home as a challenger, and managed teams in Energy, (R-)etail, Leisure, and Telco sectors.My Manifesto:* Forge meaningful bonds and practice compassion to help others grow.* Focus on the 'show-how' rather than the 'know-how'.* Thrive on team efforts in a friendly yet ambitious environment.* Inspire through storytelling.* Love coaching my 3 sons through life's ups and downs.Catch me at Tom Benner | 0653423469 | tommasbenner@gmail.com
Glaspoort
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Marketingmanager BedrijventerreinenGlaspoort Jan 2024 - PresentAmsterdam, Noord-Holland, Nederland -
Associate PartnerSound Nov 2019 - PresentRandstadAt this consultancy firm, we share a common passion for exponential technology and help build the companies of tomorrow in a digital, sustainable and responsible way. We help organizations to build new digital products, business units and accelerate new revenue.#productowner #marketingmanager #projectlead -
Manager Marketing A.I.Cowmanager Nov 2022 - Nov 2023Harmelen, Utrecht, NederlandLed a dynamic team of 10, overseeing content managers, regional marketing managers, and digital marketers. Spearheaded the development of a robust lead generation system, executed a successful repositioning strategy, coached the team through transformative changes, and orchestrated impactful marketing campaigns in collaboration with the worldwide dealer network. -
Chief Marketing Officer A.I.Convious Mar 2022 - Oct 2022Amsterdam-Centrum, Noord-Holland, NederlandAs interim CMO, I was part of the operational management team and helping the scaleup further grow. With my team of country-, content-, social media & online marketers, I was responsible for (employer-) branding, online marketing & tradeshows.#CMO #chiefmarketingofficer #leisure #marketingmanager #branding #employerbranding#scaleup -
Marketingmanager A.I. | Lce Business MarketKpn Feb 2022 - Mar 2022 -
Sr. Project Lead - Platform QualityBol.Com Apr 2021 - Jan 2022Utrecht, NederlandIn the role of project manager I helped with policy development and enforcement on the theme 'product safety and conformity'. In addition to an ecosystem of compliance experts for the sales partners, an education program and an improved control process, an operational product safety team has been formed.#Retail #Etail #Marketplace -
Marketingmanager A.I. | Lce Business MarketKpn Feb 2021 - Mar 2021Zoetermeer, Zuid-Holland, NederlandIn this role I supported the campaign team in generating leads and organizing webinars for the account teams for the corporate market.#productowner #marketingmanager #projectlead #projectmanager -
Interim Manager Marketing, Pr & CommunicationsCitius Fiber Jan 2020 - Mar 2021BunnikResponsible for the marketing & communications strategy and commercial activities for the new fiber network roll-out in Prinsenbeek.#projectmanager #productwoner #marketingmanager #scaleup #digital -
ProjectmanagerBam Infra Nederland Nov 2019 - Jan 2020#Projectmanager #Productowner #Scaleup #Marketing -
Interim Manager Acquisition | Interim Product OwnerOxxio Sep 2018 - Oct 2019Rotterdam En Omgeving, NederlandIn this interim role I was managing a team of 8 (online) marketing experts, responsible for the acquisition of new customers through digital (oxxio.nl and 'prijsvergelijkers'), outbound & inbound channels and introduction of new pricepropositions. Furthermore I implemented the outbound channel for the sales of Oxxio's new proposition 'Internet, Bellen & TV' and negotiated a new partnership.#DigitalMarketing #Channelmanagement #Product Owner #Agile #Scrum -
Commercial Manager | Chief Product Owner (B2B & B2C)Kpn Oct 2014 - Jan 2018The Hague Area, NetherlandsAs member of the management team of the Cloud & Hosting departement and manager 12 operational and commercial productmanagers, I was responsible for the P&L of the Cloud proposition for Consumers & SME's. With my team I:⒠searched, qualified & selected new partners (e.g. Microsoft, Kaspersky)⒠developed online & outbound channels⒠launched new solutions (e.g. Office 365, WebsiteCoach & WebsiteMaker)⒠simplified portfolio and improved its digital customer journey⦠Show more As member of the management team of the Cloud & Hosting departement and manager 12 operational and commercial productmanagers, I was responsible for the P&L of the Cloud proposition for Consumers & SME's. With my team I:⒠searched, qualified & selected new partners (e.g. Microsoft, Kaspersky)⒠developed online & outbound channels⒠launched new solutions (e.g. Office 365, WebsiteCoach & WebsiteMaker)⒠simplified portfolio and improved its digital customer journey drastically⒠implemented Agile ScrumAbove resulted in 50% more online sales and a significant uptake in NPS, employee satisfaction.Product Owner / Manager / Business Development / Digital Transformation/ Customer Journey / Design Thinking & Doing Show less -
Senior Marketing Manager (B2B)Kpn Jan 2012 - Oct 2014The HagueAs teamlead & marketing manager I was responsible for the fixed voice & internet base in the SME market and the coaching & guiding of 3-4 marketing professionals. In this role I:β’ developed KPN ΓΓN (the digitalization of the mobile/internet & IT) propositionβ’ created the accompanied 360Λ launching campaignβ’ shaped the 1st flatfee proposition in the fixed telephony market.Marketing / New Business / Propositionmanagement /Marcom / Go-to-Market/ Go2M / Customer Journey /β¦ Show more As teamlead & marketing manager I was responsible for the fixed voice & internet base in the SME market and the coaching & guiding of 3-4 marketing professionals. In this role I:β’ developed KPN ΓΓN (the digitalization of the mobile/internet & IT) propositionβ’ created the accompanied 360Λ launching campaignβ’ shaped the 1st flatfee proposition in the fixed telephony market.Marketing / New Business / Propositionmanagement /Marcom / Go-to-Market/ Go2M / Customer Journey / Design Thinking & Doing Show less -
Senior Marketer & Manager Basemanagement (B2B)Kpn Oct 2008 - Dec 2011The Hague Area, Netherlandsβ’ managed the Basemanagement team of 9 marketing professionals. β’ responsible for value management - churn & revenu - of mobile base β’ developed winback-, retention- and loyalty programs & campaigns.Marketing / Communication / Retention / Basemanagement / NPS / Manager -
Senior Marketer Fiber To The Home (B2C)Kpn May 2007 - Oct 2008As marketer and propositionmanager I: β’ was first to experiment with consumer roll-out of fiber proposition β’ started the succesful door2door sales formula & triple play fiber proposition.Sales/ Marketing / Propositionmanagement /Acquistion/ Go2M -
Senior Retail Channelmarketer (B2C)Kpn Apr 2005 - Apr 2007As channelmanager I was responsible for sales & stock in the mobile category of 100+ Retail consumer stores. In this role I: β’ launched successful co-marketing campaigns with Samsung, Sony Ericsson, Nokia. β’ developed new productline for 1st KPN576 store (later Hi) targeted at the youth segment. β’ implemented an innovative retail/sales concept doubling the mobile sales in the retailstoresβ’ won the Board Award for outstanding achievementRetail / Sales / Marketing /β¦ Show more As channelmanager I was responsible for sales & stock in the mobile category of 100+ Retail consumer stores. In this role I: β’ launched successful co-marketing campaigns with Samsung, Sony Ericsson, Nokia. β’ developed new productline for 1st KPN576 store (later Hi) targeted at the youth segment. β’ implemented an innovative retail/sales concept doubling the mobile sales in the retailstoresβ’ won the Board Award for outstanding achievementRetail / Sales / Marketing / Acquisition / Channelmanagement Show less -
Recruiter Management PotentialsKpn Apr 2004 - Apr 2005The HagueAs recruiter I was responsible for:β’ recruiting and matching of management potentialsβ’ creative proces of the recruitment campaign 'do you have the why potential?' (see case)β’ launch of the newly introduced Business Course.Recruitment / HR / Employee Branding -
Marketer Prepay (B2C)Hi 2001 - 2004In my first 'real' job I:β’ introduced new PrePay product features (e.g 'voicemail abroad')β’ created diverse acquistion- & retention campaigns influencing the NL's rapid adoptionβ’ developed & implemented Prepay Multibrand strategy (Hi/KPN Mobile).Marketing / Communication / Marcom -
Working & Travelling In South America, Asia & AustraliaE.G. Peru, Bolivia, Australia & Thailand Sep 1998 - Jul 1999
Tom Benner π Skills
Tom Benner π Education Details
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Marketing/General Management -
Private Law & Economic, Public & Company Law -
Gymnasium BeekvlietHigh School/Secondary Diploma Programs -
De SchalmBasisschool
Frequently Asked Questions about Tom Benner π
What company does Tom Benner π work for?
Tom Benner π works for Glaspoort
What is Tom Benner π's role at the current company?
Tom Benner π's current role is People I Propositions I Projects @ KPN, Oxxio, BAM, Bol, Convious, CowManager, Glaspoort & Sound.
What schools did Tom Benner π attend?
Tom Benner π attended Nyenrode Business University, Utrecht University, Gymnasium Beekvliet, De Schalm.
What skills is Tom Benner π known for?
Tom Benner π has skills like Management, Marketing Management, New Business Development, Change Management, Telecommunications, Interim Management, Mobile Devices, Business Strategy, Product Marketing, Customer Acquisition, Coaching, Productmanagement.
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Tom Benner
Los Angeles Metropolitan Area4gmail.com, entelo.com, gmail.com, airbnb.com6 +143498XXXXX
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Tom Benner
Writer, Editor Based In Princeton, N.J. | Board Member: Asian American Journalists Association, Asia Chapter. | Owns: Tom Benner ReportsPrinceton, Nj3gmail.com, emerson.edu, massbudget.org1 (617) 4XXXXXXX
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Tom Benner
Berlin -
Tom Benner
Milwaukee, Wi2gmail.com, eu.rhodia.com1 +120382XXXXX
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