Tia Dabney, Mpr Email & Phone Number

Buffalo, New York, United States

- Ideate, design, and edit all content for social media and the blog- Interprets data to efficiently lead strategy and creative direction for all social media platforms to meet traffic and KPIs. I also manage each platform to create an online community- Create and disseminate a bi-weekly newsletter- Creating and writing all blog content on the website.

Buffalo, New York, United States

- Created and implemented a corporate partnership program that raised over $15,000 for my council- Developed a departmental corporate partnership program to support nearly 14,000 girls and over 6,000 adult volunteers across a nine county jurisdictions

- Implemented and designed strategic action plans to help increase and retain GSWNY girl and adult members through various projects and initiatives- Created a virtual interview series for 10.5K Facebook and Youtube followers that generated over 8,000 views- Created and led a national brainstorming session involving 30+ councils, that focused on millennial.

Washington D.C. Metro Area

- Managed client's social media platforms across industries spanning beauty, hospitality, and personal development - Ideated and implemented social media campaigns that increased a client's following by 20% in just one month and increased another client's engagement by 55% within a year - Analyzed metrics to determine audience and top-performing content.

Washington D.C. Metro Area

• Managed and produced daily content across Instagram (posts & Stories)
• Created and developed social media strategies for event rollouts
• Worked closely with design team to create graphic content for Instagram
• Oversaw and executed coverage of live events for Instagram Stories
• Directly engaged with audience through comments and likes
• Provided recommendations around content creation and scheduling

Alexandria, VA

• As a Junior Account Executive for O'Keeffe & Company, I was tasked with:
• Balancing multiple client accounts
• Managing and creating content for social media platforms (Twitter, Facebook, and LinkedIn)
• Developing and executing social media strategies and content that drives increased engagement
• Tracking and monitoring social analytics. Developing reports to demonstrate quarterly advancements and identify insights and trends to drive strategy
• Drafting and editing blog posts, press releases, email marketing, in addition to contributing to a daily internal newsletter sent to 3k readers

Washington D.C. Metro Area

• Artist outreach and interviews
• Monitored, managed, and updated Instagram (6.9k), Twitter (7.1k) and Facebook (2.5k) accounts
• On-site support during high-profile events such as Broccoli City and Sweetlife Festival
• Pitched to and developed relationships with local media outlets
• Producing and editing content for the website

1150 18th St NW, Suite 700, Washington, D.C. 20036

• As an intern for Racepoint Global, I gather valuable experience in all facets of the craft, from brainstorming, research, and writing projects. While interning at Racepoint Global I am required to:
• Researching and contacting social media influencers
• Creating and maintaining RPG’s proprietary intelligence/identification database
• Conducting opposition research analysis and recommended strategy
• Managing and scanning bi-weekly media coverage reports
• Transcribing congressional hearing summaries for clients

Washington D.C. Metro Area

• As an intern, I was exposed to a variety of aspects in the field of public affairs. In addition to projects, I am responsible for specific daily as well as weekly activities such as:
• Researched and monitored media presence for clients
• Developed press materials such as press lists, press release and briefing materials
• Assisted with organization of special events, conferences and travel
• Tracked legislation and regulatory news
• Pitched to media outlets

444 N. Capitol St. Suite 540 Washington, DC 20001

• Assisted in educational campaigns/competitions
• Performed office administrative duties
• Drafted marketing materials and plans
• Assisted in daily blog postings, weekly newsletters, social media posts and website updates
• Attended and supported the annual conference for 100+ members

Bethesda, Maryland

• Drafted basic communications and marketing materials such as news releases, media alerts, fact sheets, social media posts, media summaries and other materials.
• Conducted and synthesized online research
• Carried out event planning activities and arrangements
• Attended and participated in training sessions, presentations and brainstorming sessions

• Generate recurring and ad-hoc reports for the use of the Developmentteam and outside vendors
• Utilize data to help develop a powerful and continually expanding donorbase
• Manage the scheduling of EMILY’s List marketing and analytics projectswith outside consultants and vendors

Bachelors, Journalism/Public Relations

As a student at Howard University, I grew academically as well as professionally. I maintained respectable grades in addition to reveling.

Master Of Public Relations

High School Diploma, High School