eCommerce Content LeadResponsible for identifying and overseeing product content development, along with partnership management for Cardinal Health and National Brand Products being displayed on Cardinal Health Market site.• Own the overall visual look of product pages, including content, images, videos, and other digital assets• Create and manage processes for the development, maintenance and optimization of both new and current product content, images and videos• Write concise, accurate, easy-to-read copy for eComm product titles and descriptions• Coordinate and maintain potential partnerships with Product Managers, Cardinal Health Suppliers to execute a content strategy that drives high engagement and works collaboratively on implementation• Serve as editor-in-chief for all product content to ensure quality, clarity and consistency standards are being met before submitting to QRA or publishing• Manage the Cardinal Health routings for QRA reviews• Publish approved content, images, videos and assets• Optimizing keywords for search• Audit Cardinal Healtlh Market site

The Scotts Miracle-Gro Company, Marysville, OH (Continued) 2003 – 2016 Consumer Ecommerce and Marketing Project Lead 2014 – 2016 Created, drove and executed marketing and associate/customer engagement activities. • Provided leadership and execution for ecommerce branded digital content page • Coordinated and supported image work with agency• Leveraged search for improvements to product content • Identified and streamlined projects and processes to capitalize on continuous improvement opportunities• Managed small team of 4 Promotions/Sports Marketing Manager 2003-2014 Created, drove and executed multi-channel marketing programs (road shows, direct mail and event/sponsorship marketing). Also provided strategy and execution of Associate/Customer engagement for programs and events. • Worked with internal and external partners to develop successful marketing and promotional programs/tools for in-store activations• Ensured there is consistent alignment of goals between sales and marketing• Provided strategy and execution for Direct Mail Program and National Rebate Programs• Partnered with NASCAR, MLB, sales team, marketing and retailers to engage in community projects and sponsorship events• Project Manager for multi-million dollar marketing campaigns

Discover Financial Services, New Albany, OH September 1989 – December 2001Unit Coordinator – Help Desk September 1989 – September 1991 • Provided support to sales team and retailers on statements, point of sale equipment and suppliesExecutive Sales Manager September 1991 – December 2001 • Executive Sales Manager for retail accounts • Sold credit card services and POS equipment in an assigned territory within Central Ohio • Trained retailers on POS equipment and processes to follow for accepting credit and private label cards • Executed promotional programs developed by corporate • Monitored and reported competitor activities/programs back to corporate and recommend actions • Participated in tradeshows, generated leads and would work the leads for potential upgrades on accounts on new signings • Built strong relationships with retailers, banks and corporate office