𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗧𝗲𝗮𝗺 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Collaborate effectively with various artists, interior designers, junior graphic designers, and marketing and sales teams, to create impactful design and inspire audiences.𝗖𝗹𝗶𝗲𝗻𝘁 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗖𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗶𝗼𝗻: Manage project workflows and maintain direct communication with clients to ensure clarity and project alignment.𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗩𝗶𝘀𝘂𝗮𝗹 𝗔𝗿𝘁𝗶𝘀𝘁𝗿𝘆: Create original visuals with both hand-drawn and digital illustration techniques, including Vector Illustration, 2D Graphic, Digital Painting, Line Art, Photo Collage, and Character Illustration, applicable across various print and digital design projects.𝗕𝗿𝗮𝗻𝗱 𝗩𝗶𝘀𝘂𝗮𝗹 𝗦𝘆𝘀𝘁𝗲𝗺: Develop comprehensive guidelines and unique illustration styles to enhance company’s identity across all platforms.𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴: Develop digital illustrations for online campaigns, social media, video graphic, magazines, web banners, and other print & digital promotional materials.𝗪𝗲𝗯 𝗜𝗻𝘁𝗲𝗿𝗳𝗮𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻: Create engaging and intuitive illustrations for web interfaces, including icons, buttons, photos, and graphic to enhance user experience.𝗗𝗮𝘁𝗮 𝗩𝗶𝘀𝘂𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Creating infographics visual representations that can be used in sale presentations to convey complex data in a straightforward, visually engaging way.𝗘𝘃𝗲𝗻𝘁 𝗮𝗻𝗱 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻: Design and manage key visuals for events, including backdrops, promotional materials, and digital content, from creation to setup.𝗣𝗿𝗶𝗻𝘁 𝗮𝗻𝗱 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴: Create detailed digital illustrations with professional layout and typography, specifically tailored for impactful print and packaging applications.𝗣𝗿𝗲𝗽𝗿𝗲𝘀𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Skillfully create artwork files with spot colors to facilitate specialized printing processes such as foil stamping, die-cutting, embossing.

𝗕𝗿𝗮𝗻𝗱 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆: Led the creation of brand identity, focusing on typography and illustration, from conceptualizing logos to developing comprehensive visual systems. 𝗣𝗿𝗶𝗻𝘁 𝗖𝗼𝗹𝗹𝗮𝘁𝗲𝗿𝗮𝗹: Ensured brand consistency across product catalogs, leaflets, and posters. Designed diverse POS materials for retail shops and pop-up stores.𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻: Ensure brand consistency across all packaging designs. Source cost-effective packaging options aligned with budget constraints. Oversee the entire production process𝗘-𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗪𝗲𝗯 𝗗𝗲𝘀𝗶𝗴𝗻: Spearheaded the development of a responsive website built with Shopify, utilizing HTML and CSS to ensure design was both visually appealing and functionally robust. Develop systems for tracking and curating design assets.𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 & 𝗩𝗶𝗱𝗲𝗼 𝗘𝗱𝗶𝘁𝗶𝗻𝗴: Executed strategic social media planning, content creation, keyword research, SEO, and scheduling. Enhanced brand visibility with expert copywriting and video editing.

𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Efficiently managed sourcing, budgeting, and timelines, successfully launching the first store in just 3 months and expanding the market from 1 to 4 locations within 3 years.𝗖𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻: Developed logo, brand visual system, and branding story. Designed menus, posters, leaflets, packaging, and interior decor, applying brand consistency across all print and packaging materials to enhance visual identity.𝗧𝗲𝗮𝗺 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻: Directed and motivated teams through all phases of the creative process, from ideation to final execution, aligning efforts with broader business goals.𝗠𝗲𝗻𝘁𝗼𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗢𝗻𝗹𝗶𝗻𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Directed press relations and led copywriting efforts to craft compelling brand narratives. Established and managed an internship program involving over 200 advertising students to boost the brand’s online visibility𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗣𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆: I deliver high-quality food photography, expertly handling food styling, photoshoots, and retouching to produce visually appealing images

𝗖𝘂𝗿𝗿𝗶𝗰𝘂𝗹𝘂𝗺 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Developed dynamic curricula integrating design theory with practical applications, tailored to current trends.𝗦𝘁𝘂𝗱𝗲𝗻𝘁 𝗠𝗲𝗻𝘁𝗼𝗿𝘀𝗵𝗶𝗽: Mentored over 800 students, fostering innovation and practical problem-solving, enhancing career readiness.𝗘𝘃𝗲𝗻𝘁 𝗮𝗻𝗱 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Led the annual graduate show; managed design, organization, sponsorship, and promotion, boosting visibility and engagement.𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝘃𝗲 𝗜𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀:Worked with fellow lecturers and industry experts to enrich educational programs through interdisciplinary projects.

𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲: Maintained brand consistency and designed attractive, high-quality packaging visuals in five languages, ensuring a cohesive brand identity.𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Crafted memorable unboxing experiences and structured packaging; managed layouts, artwork, and budget efficiently.𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 & 𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Led market research and project management, developed and communicated complex concepts to internal stakeholders through presentations.𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝘃𝗲 𝗮𝗻𝗱 𝗖𝗿𝗼𝘀𝘀-𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: Collaborated with R&D, engineering teams, and external partners to develop user-focused design solutions and foster innovation

𝗛𝗶𝗴𝗵-𝗤𝘂𝗮𝗹𝗶𝘁𝘆 𝗚𝗿𝗮𝗽𝗵𝗶𝗰𝘀 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻: Produced top-notch graphics for product packaging, marketing materials, website, maintaining brand consistency.𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆: Developed branding guidelines, visual systems, logos, color palettes, key visuals, and typography. Crafted brand strategy, market positioning, storytelling, and brand promise.𝗣𝗿𝗶𝗻𝘁 & 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴: Mastered image making, typography, and layout for compelling print media. Designed packaging structures, sourced premium papers, and applied luxury printing techniques𝗪𝗲𝗯 & 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻: Created websites and presentations using Flash, Dreamweaver, and Keynote, collaborating closely with web developers to ensure seamless functionality and user experience. 𝗣𝗿𝗲-𝗣𝗿𝗲𝘀𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Prepared artwork and web outputs, ensuring correct CMYK and RGB specifications. Managed resolution standards for optimal print and digital clarity.𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝘃𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 𝗘𝗳𝗳𝗼𝗿𝘁𝘀: Supported the Creative Director and worked with Marketing and Sales teams to create impactful visuals for various platforms, aligning with campaign goals.

• Educate students in color management and print setting• Maintain and record supplies of papers, inks and toners• Trouble-shoot computer, network, and printing issues• Assist instructors with different equipments for presentation

• Responsible for website design from graphic to coding• Design Identity and promotional items• Corporate with photographer and board casting group for graphic illustration• Design wedding book layouts and retouch photos