Teresa Barnhill Email and Phone Number
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EXECUTIVE SUMMARY Advisor. Influencer. Servant leader. Coach. Award-winning diversity, equity, and inclusion strategist with over 20 years of success setting visions, creating strategies, and collaborating with interdisciplinary teams to achieve DEIAB and revenue/customer goals, exceed expectations, and achieve sustainable results. Passionate about creating and sustaining equitable spaces and experiences for all people. Expert multicultural marketer, educator, and capacity builder within and for underserved communities. SPECIALTIES Diversity, Equity, Inclusion, Accessibility, & Belonging; Strategy Development; Leadership Coaching & Consulting; Training & Talent Development; Consumer & Brand Insights; Marketing & Advertising; Creative Strategy & Product Development INDUSTRIES Marketing Communications & Advertising; Technology; Non-profit; Consumer Packaged Goods; Healthcare; Education RECENT CAREER ACCOMPLISHMENTS • Created first global organizational DEI scorecard. Customized India's SheLeads@DXC program for higher-level women employees in the Americas—established experiences as well as learning objectives, ensuring real-world application and visibility to executive leadership; curated existing and created new content; presented/facilitated sessions.• Served as internal consultant and team culture advisor to platinum account leads and customers specific to advancing DEIAB, nurturing partnerships, diversity recruitment, equitable employee experiences, local community engagement, and building psychological safety.• Achieved National Organization of Disability (NOD) and Disability: IN recognition. Enhanced EEOC good faith efforts and enhanced or created new external diversity partnerships—i.e. Women in Technology International, and Where Women Work.• Transformed Memphis VMLY&R leveraging DEIAB as business drivers. Collaborated with senior and executive leadership to create Inclusion Experience (DEIAB) practice in the Americas.• Infused multicultural C.O.R.E.E. (community, optimism, representation, empowerment, and equity) values into all America’s Navy® efforts, resulting in increased diverse consumer engagements across platforms and increased officer candidates.
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Executive ConsultantThe Waymakers Change GroupAyden, Nc, Us -
Ceo, Principal ConsultantAtb Consulting, Llc Oct 2022 - PresentI help communities and organizations eliminate disparities. Through research, strategic planning, policy and practice equity, partnerships, as well as training and development, I ensure my clients can achieve equitable, measurable, sustainable outcomes.Research; Audits; Strategic Planning; Implementation & Measurement; Strategic Communications; Leadership Development & Training; Employee Engagement; Community & Nonprofit Development; Experience Design1:1 Coaching; Workshop Development & Facilitation; Employee Resource Group (ERG) Strategy & Programming; Panel Moderation; Speaking Engagements -
Global Director, Diversity, Equity, And InclusionDxc Technology Nov 2021 - Dec 2022Ashburn, Virginia, UsBuilt relationships with key stakeholders, including senior executives and global and regional colleagues, and executed initiatives to embed DEIA across every DXC touchpoint. Developed new programming and partnered with regional teams to evolve existing DEIA efforts. Created DEI scorecard and insights to drive actions for sustainable results. Advised account leads, global DEIB councils, and regional ERGs. Created global DEI training and influenced recruiting and retention efforts—including championing diverse succession planning. Influenced/vetted partnerships in support of global people first strategy and specific DEIAB efforts. -
Group Director, Strategy & InsightsVmly&R Nov 2019 - Oct 2021New York, New York, UsCreated culturally relevant strategies to successfully recruit 53,000 Sailors for America’s Navy®--especially diverse enlisted and officer recruits. Advocated for Gen Z, the Navy, internal teams, and local communities across all of VMLY&R. Received highest CPARS of any government contract within VMLY&R. As Memphis office lead, leveraged DEIAB strategies to create and sustain a more inclusive, diverse, and equitable workplace and workforce while investing in internal talent and local communities. Collaborated with executive and senior leadership to build and launch the Inclusion Experience practice in the Americas. -
Senior Director, Integrated MarketingSt. Jude Children'S Research Hospital - Alsac Oct 2016 - Nov 2019Memphis, Tn, UsLed a team of marketing professionals to create and implement integrated marketing campaigns for national and regional corporate partnerships valued at $360MM+. Leveraged DEIAB strategies to recruit, empower, grow, reward, and retain top-tier talent. Leveraged brand strategy expertise to ensure partnership and fundraising efforts aligned with St. Jude brand and ALSAC enterprise strategic plans. Championed multicultural marketing across the enterprise and collaborated with stakeholders to create the first DEI framework for ALSAC. Leveraged inclusive leadership strategies resulting in increased team engagement and productivity. -
Director--Multicultural Marketing & Business DevelopmentSt. Jude Children'S Research Hospital - Alsac Oct 2014 - Oct 2016Memphis, Tn, UsDeveloped, implemented, and measured African American marketing and development strategies for ALSAC/St. Jude. Collaborated across divisions to execute fully integrated, culturally specific fundraising campaigns and total market growth strategies. Built and cultivated national partnerships and innovative opportunities, resulting in increased revenue and diversification of the donor file. Built organizational knowledge and expertise regarding the African American market. Grew revenue from the African American market via direct marketing +380% in one fiscal year. Developed first market entry strategy for the Asian American market. -
Multicultural LeaderHallmark Cards Apr 2014 - Oct 2014Kansas City, Missouri, UsLed the creation and embedment of multicultural consumer strategies across Hallmark North America. Worked collaboratively across all divisions to execute total market strategies leveraging multicultural insights. Developed internal and external partnerships to ensure timely utilization of insights and best practices across all divisions—product development, commercialization, marketing, visual merchandising, space & assortment planning, digital, etc. Worked closely with VP to develop key performance indicators, measurement tools, analyze results and adjust accordingly. Led ERG Council and Hallmark African American Leadership ERG. -
Creative StrategistHallmark Cards Aug 2011 - Apr 2014Kansas City, Missouri, UsInternal multicultural consumer expert—qualitative and quantitative research, analyses, insight development and embedment, plus training. Led multidisciplinary teams in new business/product development for multicultural and total market consumers. Responsible for $12MM in revenue from new product creation. Led ERG Council and Hallmark African American Leadership ERG for Black/African American employees. Led CSR/ESG efforts within Greater Kansas City area and created national partnerships within communities of color to create pipeline of creative BIPOC talent. -
Co-Director (Interim) Office Of Service Excellence Uk HealthcareUniversity Of Kentucky Mar 2011 - Aug 2011Lexington, Ky, Us -
Employee Engagement Officer, Uk HealthcareUniversity Of Kentucky Dec 2009 - Mar 2011Lexington, Ky, UsProvided strategic thought leadership to Executive Team regarding employee engagement strategies, effective leadership, employee branding efforts and internal communications. Designed and facilitated employee focus groups, managed and interpreted qualitative and quantitative data. Built infrastructure to support cultural transformation. Partnered with HR to identify and cascade goals, redefine the employee performance appraisal system, and tie employee performance to merit. Partnered with and trained leaders to hardwire leading behaviors and processes proven to positively impact patient and employee experiences. -
Editorial Director/Creative Opportunity Development LeaderHallmark Cards, Inc Aug 2008 - Jan 2010Kansas City, Missouri, Us• Researched opportunities for innovative new products from multicultural brands. Spearheaded Jill Scott/Mahogany partnership via creative brief development, cost analysis, and workshop development with writers and designers.• Successfully managed and grew $25MM business. Managed new business projects at the concept stage. Collaborated with internal and external resources to determine viability of projects from brand and profitability perspectives. Conducted competitor and consumer research. • Provided thought leadership for strategies to attract African American, Black and Jewish consumers and increase production efficiencies. Product creation process redesign resulted in 100% on-time releases and 20% increase in employee productivity. • Repositioned ethnic brands to leverage consumer insights and category authenticity. Determined appropriate metrics and tracked results and impact on corporate bottom line. Developed and managed social media strategy for both Mahogany and Tree of Life brands. -
Director, Marketing, Pr & Business DevelopmentVidant Edgecombe Hospital (Formerly Heritage Hospital) Aug 2004 - Jul 2008Greenville, Nc, Us• Developed and implemented brand and integrated marketing campaigns specific to the multicultural needs of the Edgecombe County community, resulting in increases in patient volumes, consumer confidence and employee satisfaction scores, and a 5% increase in awareness within secondary markets. • Established and nurtured relationships with key community stakeholders to increase community’s positive perceptions of the hospital, its employees and its services. Developed and implemented gifts growth strategy, resulting in 20% increase in giving to the hospital’s foundation. -
Editorial DirectorHallmark Cards, Inc Sep 1999 - Jul 2004• Successfully managed and grew $25MM business. Managed new business projects at the concept stage. Collaborated with internal and external resources to determine viability of projects from brand and profitability perspectives. Conducted competitor and consumer research. • Provided thought leadership for strategies to attract African American, Black and Jewish consumers and increase production efficiencies. Product creation process redesign resulted in 100% on-time releases and 20% increase in employee productivity. • Repositioned ethnic brands to leverage consumer insights and category authenticity. Determined appropriate metrics and tracked results and impact on corporate bottom line. Developed and managed social media strategy for both Mahogany and Tree of Life brands.
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TeacherEdgecombe County Schools 1993 - 1994EnglishLanguage ArtsSocial StudiesNative American LitWomen in American LitAfrican American LitJournalism
Teresa Barnhill Skills
Teresa Barnhill Education Details
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Cornell UniversityDiversity & Inclusion -
East Carolina UniversityMaster Of Science - Ms -
East Carolina UniversityEnglish & Multicultural Literature -
East Carolina UniversityBachelor Of Science - Bs -
East Carolina UniversityEnglish -
Tarboro High SchoolHonor Student
Frequently Asked Questions about Teresa Barnhill
What company does Teresa Barnhill work for?
Teresa Barnhill works for The Waymakers Change Group
What is Teresa Barnhill's role at the current company?
Teresa Barnhill's current role is Executive Consultant.
What is Teresa Barnhill's email address?
Teresa Barnhill's email address is te****@****llc.com
What is Teresa Barnhill's direct phone number?
Teresa Barnhill's direct phone number is +173149*****
What schools did Teresa Barnhill attend?
Teresa Barnhill attended Cornell University, East Carolina University, East Carolina University, East Carolina University, East Carolina University, Tarboro High School.
What are some of Teresa Barnhill's interests?
Teresa Barnhill has interest in Teaching, Social Services, Children, Health And Fitness, Civil Rights And Social Action, Traveling, Education, Writing Short Stories And Poetry, Reading, Disaster And Humanitarian Relief.
What skills is Teresa Barnhill known for?
Teresa Barnhill has skills like Product Development, Product Marketing, Consumer Insight, Public Speaking, Creative Writing, Speech Writing, Marketing Communications, Marketing Strategy, Strategic Planning, Strategic Thinking, Strategic Consulting, Consumer Behaviour.
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