Terra Banal Email & Phone Number

Austin, Texas

Austin, Texas

Executing complete redesign of Sumo’s website and all products, collaborating with UX Designers, Engineers, and Product Managers. Collaborate with the Product Team to develop project goals, execute the creation and implementation of prototype features, and quantify research results. Create wireframes and prototypes to evaluate the functionality of tools and website, inclusive of all UI design elements. Conduct user testing, evalutation, and updates based on feedback and results. Present finalized designs to all teams within the organization.

Lead designer at Dick’s Sporting Goods for award winning website Field & Stream Shop. Collaborate with Creative team consisting of UI Designers, UX Designers, Developers, and Copywriters in order to develop innovative digital designs that stay consistent with the Dick’s Sporting Goods and Field & Stream brands. Main responsibilities include conceptualization and creation of digital design solutions for various websites within DSG, presenting designs to management within Marketing and Merchandising departments, directing photoshoots for web design, mentoring other designers to help drive development of team members, and testing innovative design solutions across multiple platforms.

Pittsburgh, Pa

Solely managed all aspects of the Marketing Department within every facet of the organization, as well as all marketing needs for external clients. Responsible for developing innovative, actionable marketing strategies that help clients acquire and retain customers more effectively. Executed both digital and print media initiatives, including social media, branding, brochures, company newsletters, web design, and placement of advertisements in newspapers, billboards, and magazines.

Pittsburgh, Pa

Created marketing and communication materials for a Geotechnical Construction Company’s in-house design department. These materials included web design and development, print design and production, event and conference support materials, and internal communications. Managed the creation and execution of all advertising strategies for Geotechnical Construction Conferences in order to attract, educate, and ultimately deliver new customers to the organization.

Oakdale Pa

Assisted instructors in the classroom and guided students in solving problems and clarifying concepts in the subjects tutored in graphic design.