Theresa Nguyen Email & Phone Number

San Francisco, CA, US

• Utilize Iterable to create and manage tailored email campaigns targeting specific audience segments
• Ensure compliance with legal guidelines prevalent within the finance industry and maintaining a high standard of regulatory adherence to GDPR regulations and CAN-SPAM
• Conduct thorough quality assurance checks on email content to guarantee accuracy, consistency, and alignment with brand standards
• Execute and analyze A/B testing strategies to assess the effectiveness of different email elements, optimizing content, subject lines, and visuals for maximum engagement
• Collaborates with the data team to strategically implement data-driven enhancements and adjustments, derived from weekly reviews to optimize campaign performance

San Jose, California, US

• Executes email marketing campaigns from conceptualization to launch through overseeing email content creation processes, HTML/CSS coding, audience segmentation, testing, deployment, and reporting of metrics

San Jose, California, US

• Supports with the execution of integrated marketing campaigns that drive incremental revenue across all of Logitech’s master brands, including seasonal campaigns, new product launches, collaboration campaigns
• Generates monthly email performance reports to present to the company analyzing email marketing KPIs and defining areas of improvement or growth

San Jose, California, US

• Assisted in the creation and implementation of 2 ASTRO Gaming automated new subscriber emails by testing workflows, reviewing asset deliverables from agencies, and performing competitive research
• Coordinated 30+ global email marketing campaigns through adjusting assets, curating copy, routing proofs to appropriate approvers, and scheduling deployment of emails
• Spearheaded the implementation of 4 brand new marketing initiatives for ASTRO Gaming’s content calendar

San Francisco, California, US

• Created, reviewed, and scheduled content calendars for company’s LinkedIn and Twitter to boost online presence and increase follower engagement rate
• Performed competitive research to identify social media marketing trends within Education Tech landscape, resulting in implementation of new copywriting strategies that increased follower interaction by 166%
• Analyzed post-launch data against social media and email campaign KPIs to inform marketing strategies with Marketing, Design, and Sales teams

San Francisco, California, US

• Oversaw the daily operations of a high growth startup by proactively maintaining stock of office supplies, kitchen items, and managing vendors/services
• Collaborated with Executive Assistant to manage projects, executive calendars, and plan all company events
• Assisted in the optimization and implementation of employee on-boarding and off-boarding process to provide smoother transitions

San Francisco, California, US

• Quickly and accurately processed customer transactions
• Achieved and maintained a 100% approval rating from anonymous customer feedback surveys
• Assessed and referred products and services according to the customer’s financial needs