Dear friends,I am a Digital Performance Marketing expert with over 5 years of diverse experience and 3 years as a Team Leader. I always prioritize data-driven decision-making over intuition. Thanks to my focus on numbers, my projects often exceed KPIs by 25% based on REVENUE and BRAND AWARENESS.I also have experience managing a marketing team of 4 members and over 20 collaborators. I am proficient in various marketing channels, including social media (Facebook, Instagram, Tiktok, Zalo, Linkedin), Google Ads, tele/sms/email marketing, affiliate marketing, POSM marketing, and event marketing.I excel in working with audience in the field of luxury goods (real estate, automotives, high fashion) and B2B customers. Understanding a wide range of customer demographics has allowed me to develop comprehensive and diversified strategies, ensuring all campaign reach the right person in right conditions.I am committed to staying updated with new tools (GA, Pixel, Tag manager, Salesforces) and technologies, including Artificial Intelligence (AI), to optimize marketing campaigns and ensure organizational success. My focus on data analysis and diversity within customer files has significantly contributed to achieving KPI goals, as well as increasing sales and brand recognition for the organization.I am confident in my performance techniques and hopefully, we will have chance cooperate.Best regards.
Công Ty Tnhh Max Eagle
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Project ManagerCông Ty Tnhh Max Eagle Jan 2024 - PresentHo Chi Minh City, Vietnam
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Facebook And Google Ads FreelancerFreelance Jan 2020 - May 2024VietnamRunning Facebook and Google online advertising for personal clients, mostly Real Estate and Car sellers.
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Digital Performance SupervíorDuy Anh Fashion And Cosmetic (Dafc) Jun 2023 - Sep 2023VietnamDuties- Campaign Management: Designing, implementing, and overseeing various digital marketing campaigns, including Google Ads, social media advertising (such as Facebook, Instagram, TikTok, Zalo, and Linkedin), email marketing, SEO (Search Engine Optimization), and other digital advertising methods.- Performance Analysis: Monitoring, analyzing, and reporting on the performance of digital campaigns using web analytics tools and data analysis platforms. This includes measuring key performance indicators (KPIs) such as conversion rates, website traffic, ROI (Return on Investment), and other relevant metrics.- Optimization: Using insights from data analysis to make data-driven decisions and continuously optimize campaigns. This may involve adjusting ad creatives, refining landing pages, or reallocating budgets for better results.- Research and Development: Staying updated with emerging trends and new technologies in the digital marketing field and proposing innovative strategies to improve campaign performance.- Budget Management: Managing the digital marketing budget of the organization and ensuring that investments in online advertising are used efficiently and effectively.- Planning Campaigns: Creating detailed plans for marketing campaigns, including scheduling, content, and media placements.- Testing and Experimentation: Conducting A/B testing and experiments to identify what works best and improve performance.- Collaboration: Collaborating with other departments, such as design, web development, and marketing teams, to ensure campaign consistency and success.Achievement:-Sale KPI + 32%-Establish new tracking system to measure marketing performance -
Marketing ManagerVeas Co.,Ltd. (International Exhibition & Conference Organizer) Apr 2022 - Apr 2023Ho Chi Minh City, VietnamVEAS is an event organizer, holding commercial exhibitions, tradefairs in order to connect B2B meetings.As Marketing manager, my job is to lead team to advertise events in multiple channels, offline and online. The more visitors comes, the more success events get. -
Digital Marketing ExecutiveC.T Group Vietnam Nov 2020 - Mar 2021Ho Chi Minh City, VietnamMain duties:- Propose marketing plans for each real estate projects- Supervise Agency's performance- Maintain and take care off all social channels of company. -
Marketing SupervisorLotte Cinema Vietnam Feb 2019 - Feb 2021Ho Chi Minh City, VietnamMain duties:- Supporting daily operation of Cinema, included but not limited to stock managment, staff management, customer service, accounting, POSM management.- Planning, training and implementing for offline Promotion program (Trade marketing)- Helding event such as cinetour, fan meeting (Event marketing)- Fanpage management- Movie promotionAchievement:- 2nd place in 2019 new year competition in term of admit. -
Optimization SpecialistPmax Vietnam Oct 2018 - Jan 2019Ho Chi Minh City, VietnamMain duties:- Planning, executue, optimize and reporting digital advertisement campaign for clients through various channels (Facebook, Google, Cốc Cốc, Lazada, Tiki, Shopee).Feature Clients: Boardgame.vn, CGV, Wipro cosmetic, Vinamilk
Thach Pham Education Details
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Business, Management, Marketing, And Related Support Services -
Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Thach Pham
What company does Thach Pham work for?
Thach Pham works for Công Ty Tnhh Max Eagle
What is Thach Pham's role at the current company?
Thach Pham's current role is Hiring digital marketing for my team.
What schools did Thach Pham attend?
Thach Pham attended University Of Sunderland, National Economics University (Vietnam).
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