Thaís Marques Email and Phone Number
Experienced UX Designer with a strong background in creating impactful digital experiences for clients in diverse sectors. I have played a pivotal role in enhancing user engagement and satisfaction by delivering user-centered design solutions that align with business objectives.Expertise in:✔️ UX/UI design for web and mobile applications, focusing on intuitive user interfaces;✔️ User research and usability testing to inform design decisions;✔️ Proficient in design tools such as Figma, Sketch, and Adobe Creative Suite;✔️ SEO and page performance, boosting visibility for key projects;✔️ Webflow, actively participating in the no-code movement to streamline development;✔️ No-code automation, integrating various tools to enhance workflows;✔️ Developing design systems and style guides to ensure consistency across products;✔️ Collaborating with cross-functional teams to deliver projects on time;✔️ Strong problem-solving skills with a keen eye for detail and user-centric solutions.Other Skills:✔️ Experience in agile environments, collaborating effectively with product managers and developers;✔️ Independent thinker and proactive communicator;✔️ Passionate about advocating for human-centered design practices;✔️ Constantly seeking to learn and grow, with a keen interest in emerging design trends and technologies.Hobbies:• Traveling to new places and collecting experiences;• Getting lost in “comfort books” that warm the soul;•. Binge-watching series that make me laugh and cry, sometimes at the same time!
Destruindo Metas
View- Website:
- destruindometas.com.br
- Employees:
- 23
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Gerente De ProjetosDestruindo MetasRio De Janeiro, Brazil
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Senior Product DesignerÁrvore Jun 2021 - PresentRio De Janeiro, BrasilI leveraged my expertise in UX/UI design, user research, and data-driven decision-making to create intuitive, engaging, and accessible experiences. While working on Árvore’s institutional website and migrating the blog, I achieved a remarkable 62% increase in traffic and a 140% growth in keywords on the SERP, generating new leads in the process.I championed a customer-centric approach by interviewing stakeholders and designing high-conversion landing pages. Collaborating with cross-functional teams, I innovated products, optimized user journeys, and ensured seamless experiences for our diverse user base. • Promoted a data-driven, customer-focused mindset within the team. • Conducted interviews and collaborated with various teams to map opportunities. • Developed new products and significant enhancements. • Designed landing pages with high conversion rates. • Crafted the User Experience (UX) and User Interface (UI) for our primary client-facing channel. -
Designer De ProdutosBlu Sep 2020 - Jun 2021Rio De Janeiro, BrasilAt Blu, I identified and mapped out key opportunities for attracting new clients by collaborating with various departments across the company. My focus was always on delivering solutions that met business requirements and aimed for optimal results.I was responsible for: • Analyzing landing pages and conducting A/B testing to enhance performance. • Creating high-conversion marketing emails and landing pages using HubSpot. • Improving design and usability to facilitate a better user experience. • Performing funnel analysis to pinpoint gaps in the conversion process. • Developing creatives and analyzing the performance of these elements. • Conducting market analysis and benchmarking to stay competitive. -
Designer De ProdutosSoluções Pesquisas Mar 2020 - Sep 2020São Paulo, BrasilI worked directly with the CEO and developers to design, prototype, and deliver a user-friendly experience, adhering to UX and UI standards while utilizing a lean design process: research, design, test, and iterate.My responsibilities included: • User research to understand their needs and behaviors. • Development of user flows and wireframes. • Visual design and prototyping of interfaces. • Conducting tests to validate and improve solutions. -
Visual DesignerAncar Ivanhoe Aug 2018 - Mar 2020Rio De Janeiro Area, BrazilI began my journey at Ancar Ivanhoe as an assistant, and after 9 months, I was promoted to analyst. My role involved developing concepts for national online and offline corporate campaigns, as well as providing support for internal campaigns and CRM via Salesforce.I worked in the innovation hub of Ancar Ivanhoe, known as hOUSE, serving internal clients in the areas of Marketing, Communication, and CRM. I was responsible for four shopping centers in the Northeast, impacting over 5 million users with positive experiences through the shopping mall apps in Brazil.My responsibilities included: • Creating social media content and CRM materials developed via Salesforce. • Developing and executing corporate campaigns with high engagement for online and offline content. • Promoting human-centered design practices, aiming to educate and engage stakeholders to build better experiences. -
Visual DesignerPrimaconta Aug 2017 - Aug 2018Rio De Janeiro E Região, BrasilDuring my time at the agency, I redesigned the agency’s website and helped structure the creation of the digital agency. I was responsible for organizing the 2nd Super Fantastic Christmas event, a social initiative aimed at raising over 100,000 reais for a special event for underprivileged youth served by the Instituto Novo Brasil.My responsibilities included: • Developing websites and collaborating with developers to ensure project quality. • Creating and strategizing the campaign for the 2nd Super Fantastic Christmas, involving renowned artists like Juliana Paes and Christiane Torloni, who donated their rights for the recording and promotion of the campaign. • Developing and executing social media campaigns. • Creating paid media assets to maximize the impact and effectiveness of the campaigns. • Delivering daily services to the agency’s clients, ensuring satisfaction and quality in the services provided. -
Diretora De ArteAgência Lego Branding May 2016 - Aug 2017Rio De Janeiro E Região, BrasilResponsável pelo redesenho da marca da escola de samba Beija-Flor de Nilópolis e criação da marca do enredo de 2018. Além de apresentar um novo posicionamento para a escola de samba. Trabalhei como diretora de arte para projetos de marcas como Lalita, Guaramix, Stadium Steakhouse, Unimed-Rio e outros.
Thaís Marques Skills
Thaís Marques Education Details
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Experiência Do Usuário -
Digital Products,Product Masterclass: How To Build Digital Products -
Publicidade E Propaganda -
El Perfil Del Lider Coach
Frequently Asked Questions about Thaís Marques
What company does Thaís Marques work for?
Thaís Marques works for Destruindo Metas
What is Thaís Marques's role at the current company?
Thaís Marques's current role is Gerente de projetos.
What schools did Thaís Marques attend?
Thaís Marques attended Puc Minas, Design Circuit, Product School, Universidade Veiga De Almeida, Universitat De Barcelona.
What skills is Thaís Marques known for?
Thaís Marques has skills like Photoshop, Graphic Design, Illustrator, Indesign, Adobe Creative Suite, Microsoft Office, Illustration, Art Direction, Photography, Creative Direction, Advertising, Typography.
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