Account Director - Linkedin Marketing Solutions (Mid-Market)
Sunnyvale, Ca, Us
Creating growth opportunity for enterprises by connecting businesses - including Fortune 100, Fortune 500 and DAX30 companies - with 740+ million professionals on LinkedIn as part of the LinkedIn Marketing Solutions Accelerate Team.• Helped a portfolio of 27 clients (incl. Fortune 100, Fortune 500 & Dax30 companies) achieve their advertising objectives across the entire marketing funnel through regional and global (EMEA, LATAM, NAMER, APAC) campaigns based on consultative sales approach to drive revenue growth• Account management of clients across all sectors with main focus on Technology, Financial Services, and Manufacturing verticals (50% direct-to-customer, 50% through agencies)• Analyzed campaign performance (reach, frequency, engagement rates, CTR, CPM, CPL, etc.) and translating Tableau data, insights & trends from marketing campaigns into intelligent, understandable recommendations for action-driving storytelling to ensure that our clients achieve maximum ROI as a result of well thought-out and optimized campaigns• Collaborated with cross-functional teams & internal stakeholders (Support, Insights, Billing, Product, Marketing, Sales Ops, Partners) across different regions to provide "members first" customer experience • Drove multiple 7 figures in quarterly and annual revenue• Grew client investment by 85% YoY• FY21 H1 quota attainment: 175%