I'm a multiple professional who understands marketing projects from an idea and feels comfortable delivering under the scope of digital advertising, branded content & entertainment industry, taking in consideration my experience in advertising agencies, video production companies, television, streaming, cinema and similar business.Specialized in Cinema, Video and Photography, I'm an advertising professional with more than 14 years of experience in communication and had the opportunity to express myself artistically with a creative and strategist focus translating my experiences and identity into the projects I worked on, such as film director, assistant director or creative producer. The same applies in the development and planning of campaigns and content creation for digital, internal communication and television. Currently working in the Integrated Production area at Mutato - a WPP owned leading digital agency in Latin America, I align production strategic planning, aligning schedule, dynamism and creativity with a focus on the feasibility of promising campaigns.I have won some of the main awards of the cinema and advertising industry, which I proudly show in my portfolio here: behance.net/thatasoaresENTERTAINMENT | STREAMING | ADVERTISING | INTEGRATED PRODUCTION | MARKETING | BRANDED CONTENT
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Production CoordinatorMutatoState Of São Paulo, Brazil -
Senior Creative ProducerMutato Apr 2021 - PresentSao Paulo, Sao Paulo, Brasil- Acting in the strategic process to support ideas and solutions enabling the production of creative proposals;- Research, contact and negotiation with partners and suppliers for projects involving production, such as audiovisual and PR stunt;- Focus on producing online assets for social media, mainly Instagram and TikTok and television campaigns;- Survey, preparation and control of budgets and proposals contracts;- Monitoring of pre-production, production and post-production of projects;- Collaboration between market and internal areas at the end of the exchange of information and projects;- Management of project schedules;- Development of proactive ideas together with the creative team;- Acting as a film director for Marketing Day campaigns as well;Main campaigns for Amazon Prime Video: • Wild and Free - Season 3• LOL: Se Rir, Já Era! - Season 1, 2 and 3• Queens on the run - Season 1• Modern Love - Season 2• LOV3 - Season 1• I Know What You Did Last Summer - Season 1• PremiereCurrent clients: Jack Daniel's, Samsung, Mercado Pago and L'Oréal. -
Film DirectorCinema Apr 2021 - PresentSão Paulo, São Paulo, Brazil
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Film DirectorCinema Sep 2019 - Mar 2021Sao Paulo, Brazil- With the goal of looking for a more feminine point of view, adding particular characteristics from two different women, Nicole and Thais decided to form a scene direction duo for both advertising and fiction, to bring their complementary visions to the market.
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Assistant DirectorCinema Jan 2018 - Mar 2021Sao Paulo, Brazil- Assistance for film directors on advertising and fiction;- Daily coordination in audiovisual production such as photography, production, costumes, casting, makeup, among others;- Audition direction for videos tests for future selection of actors and actresses;Main campaigns:• #35: project about trans people and their visibility and representation in society (Fauna.st)• OITNB: movie + music video for the the Netflix series closing (Fauna.st)• Nike // Ripple Effect Project: documentary about women's football and their impact in society (The New Company - California)• A Vida Mais Qualy: 04-episodes web series for the internet (Vetor Filmes)• End of Year Message Globo: Brazil top famous Holiday season vignette with the song "Hoje é um novo dia" (Sentimental Filmes)• Segunda Chamada: opening of the TV Globo series (Detour Produções)• Hebe: Launch film for the TV Globo series (Fauna.st)• Stella Artois: Sommelier (Paranoid)• Elsys: 2019 Institutional campaign (PBA)• Mc Donald's: New Big Tasty Turbo Cheese (Paranoid)• XP Investimentos: Investing transforms (Fauna.st)
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Senior Influencer Marketing StrategistMutato Nov 2020 - Jan 2021Sao Paulo, Brazil- Marketing strategy and planning for current campaigns;- Indication and selection of influencers who represent the brand; - Budget and schedule negotiation; - Liaison with the Legal area to develop contracts with contracted vendor and partners; - Planning and delivery of biweekly and monthly reports developed based on data and performance analysis; - Use and knowledge of tools that contribute to the scaling of a squad such as 'AirFluencers'; Main campaigns: • #RufflesPorto2020 - PepsiCo • #AlémDosRótulos - Ambev -
Integrated Marketing ProducerMutato Sep 2020 - Oct 2020Sao Paulo, Brazil- Production of creative content for TV and internet; - Point of contact between the agency and several video and audio production companies; - Budget and schedule negotiation depending on the projects availability; - Experience with contracts and legal area; Main campaigns: • Enola Holmes - Netflix • HD Power - Quem Disse Berenice? -
ProducerGlobo Mar 2017 - Dec 2017Rio De Janeiro, Rio De Janeiro, Brazil- Acting as a producer at Estúdios Globo (Rio de Janeiro); - Direct point of contact with the director (soap opera and show line) and the entire team that makes up the Producer within Globo Studios, such as costumes, scenography, camera, characterization, etc; - Experience in budgeting lighting equipment, camera, hiring outsourced staff and closing the studio; -
ProducerRede Globo Dec 2013 - Feb 2017Sao Paulo, Brazil- RTV production within the Communication area for the launch films of all campaigns developed for the company's products such as soap operas, series, show line programs and journalism;- Budget and deadline negotiation with the main producers in the market such as Vetor Filmes, Paranoid, Sentimental, Prodigo, Hungry Man, O2, Santa, Academia de Filmes, and others;- Coordination with internal stakeholders, such as manager project, creation, programming, editing, technology, post production, entertainment, among others;- Experience with contracts and internal compliance processes;- Active participation of films processes from beginning to end: from creation to delivery for broadcast on live television;Main campaigns:• New brand Globo• 50 years Globo• Lançamento Vem Aí• World Cup 2014• Olympic Games 2016• #noveleiros: project that illustrated the main villains of several iconic soap operas• Menos é Mais• Globeleza• Crianca Esperança• Hoje É Um Novo Dia (Happy New Year Message)• Powered by respect• Digital TV• 100 millions -
Account ExecutiveSabbre'//Agência Oct 2013 - Nov 2013Sao Paulo, Brazil- Account Executive for online and offline projects;- Point of contact and coordination between the agency and the clients;- Articulation and negotiation of budget, schedules and deliverables aiming at the viability of the campaigns developed;Main clients:• Unilever• Chamex
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Account ExecutiveVersão Beta May 2012 - Oct 2013Sao Paulo, Brazil- Account Executive for digital projects; - Point of contact between the agency and clients articulating and negotiating the projects developed; - Direct relationship with agency stakeholders, such as media, creation, content and technology; Main clients: • Ambev: Stella Artois e Empório da Cerveja • Estée Lauder Companies: Clinique e MAC • Ragazzo • Olympus • Mattel -
Account ExecutiveAvano Consulgency Apr 2011 - May 2012Sao Paulo, Brazil- Account Executive for online and offline projects; - Content development and strategic revision of customers' social networks; - Cross Functional relationship with the areas of planning, creation and finance; Main clients: • Planet Girls • Hospital Beneficência Portuguesa -
Assistant ProductionEllo Produtora De Vídeo Mar 2009 - Sep 2009Franca, Sao Paulo, Brazil- Production of institutional, business and commercial videos and two TV shows for paid channels in the region.
Thais Soares Education Details
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Post Graduation (Lato Sensu) In Cinema, Video And Photography: Multimedia Creation -
Social Communication With Specialization In Publicity And Advertising
Frequently Asked Questions about Thais Soares
What company does Thais Soares work for?
Thais Soares works for Mutato
What is Thais Soares's role at the current company?
Thais Soares's current role is Production Coordinator.
What schools did Thais Soares attend?
Thais Soares attended Universidade Anhembi Morumbi, Universidade De Franca.
Who are Thais Soares's colleagues?
Thais Soares's colleagues are Lais Magalhães, Isabella Salinas, Camila Assad, André Cândido, Márcio Roberto, Tauane Sales, Júlia Griebel.
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Thaís Soares
Head Of Data Analytics | Commercial | Planning And Commercial Intelligence | New Business Development ManagerSão Paulo, Sp -
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