Client: MİGROS, MİGROS ONE, MİGROS MİON, MACRO-Creating media strategies and plans: Developing strategies and plans for media campaigns, including target audience identification, channel selection, objective setting, and tactical planning.-Conducting target audience analyses: Researching and analyzing the target audience's characteristics, preferences, behaviors, and needs to tailor campaigns effectively.-Ensuring campaigns are on time and within budget: Managing project timelines, coordinating with teams and vendors, and overseeing budget allocations for efficient and cost-effective campaign execution.-Monitoring and reporting campaign performance: Tracking campaign effectiveness using analytics, gathering data, analyzing results, and preparing reports for performance assessment.-Maintaining client communication: Keeping clients informed, discussing strategies, addressing feedback, and building strong relationships through effective communication.-Providing feedback on strategies and results: Evaluating outcomes, identifying improvements, and offering constructive feedback to enhance future campaigns.-Evaluating campaign performance: Analyzing key performance indicators (KPIs) to assess reach, engagement, conversions, and ROI, and deriving actionable insights.-Reporting ROI: Calculating ROI by comparing costs with results, measuring revenue, cost per acquisition, and other relevant metrics.-Keeping up with media trends: Staying updated with industry developments, trends, and technologies to remain competitive.-Managing team members: Providing leadership, direction, and support to junior team members, assigning tasks, providing training, and ensuring project completion.-Ensuring timely project completion: Setting timelines, monitoring progress, identifying and resolving issues to deliver projects on time.

Client: MİGROS, MİGROS ONE, MİGROS MİON, MACRO-Works with The Exchange team to develop, present and maintain all tactical planning aspects of clients investment, ensure the best possible value across platform(s) as well as ensure client satisfaction.-Serves as a key liaison among various media groups to provide day-to-day direction to implementation groups for the tactical plan.-Ensuring correct implementation, optimum negotiations and cost management of The Exchange Program is delivered.-Maintains and communicates up-to-date records of the implementation of the plan.-Generating appropriate reporting and analysis (competitive, performance tracking, budget reporting, contact management, marketplace trends.-Constantly seek, identify and implement new opportunity to deliver better business result by working closely with Invention and Leadership.-Supervise and train Supervisor and Executive to deliver the best possible performanceTo create, identify key learning & implement best practices.-Fully understanding and interpretation of media system, research, and market data.

Client: ETİ- Establishing and maintaining effective and efficient media operations.- Managing relations with media/broadcasters, primarily TV, then Press, Magazine, Radio and Cinema publishers.- Monitoring media plans and reports and presenting data to all clients.- Preparing customer reports and communicating with all clients by meeting.- Reporting directly to the Client Lead Director and Client Manager.- Leading the day-to-day management of the campaign process and channel operations.- Creating media projects, integrating technology into projects.- Managing the invoice tracking and financial approval processes of the campaigns.- Preparing media reports on a plan-campaign basis and sharing them with clinics on a daily, weekly and monthly basis.- Creating regular competitive analysis and preparing its presentation.- Collaboration with digital planning teams and strategy.

- Analyzing the content to be taken from the media with all its dimensions,- Planning expenses and determining the budget,- Identifying what to target- Analyzing irrigation control in the hospital,- Determining the positive and negative aspects of the evaluation of the budget,- Calculating returns and making necessary analyzes,- To share all the outputs of the process with the brand and advertising or public relations agency.