Brad Masters Email and Phone Number

• Manage Graphic Communications portfolio across Government, Education, Corporate, and Dealer networks in WA and SA.• Strengthen relationships with key accounts and oversee transition dealer-managed Fujifilm accounts to ensure seamless operations and customer satisfaction.• Actively drive sales of production equipment and software solutions, leveraging market insights to deliver tailored value propositions.

• Led national strategy for franchise groups, partnering with major players such as Snap, Kwik Kopy, Minuteman, MBE, and Worldwide Online.• Delivered bespoke solutions to franchise networks, growing production print sales and ensuring consistent revenue streams.• Represented Fujifilm at global events, including DRUPA, strengthening relationships with international stakeholders and clients

• Directed sales operations across WA and SA, in solution led sales approach in collaboration with the local solution software team.• Managing two Master Agent sales teams in WA for North and South territories and developed their understanding of the solution led sales strategy.• Developed sales strategies aligned with Fujifilm’s goals, achieving sustainable business growth and market penetration.• Coached and mentored a high-performing team, focusing on technical sales, Solution Sales, tender negotiations, and solution delivery.• Implemented Salesforce (SFDC) tools to ensure accurate forecasting and optimize team productivity, enhancing customer advocacy.

• Specialized in iGen, Continuous Feed, and Grand Format solutions, driving growth in capital equipment and software sales.• Secured high-value clients through complex tenders and introduced innovative solutions to new markets.• Managed core sales and Professional services teams across ACT, SA, and WA to deliver seamless product rollouts and exceptional client service.

• Spearheaded business growth by managing a high-performing sales team, emphasizing customer-focused selling.• Delivered cutting-edge digital production solutions, transitioning clients from offset to digital workflows.

• Established long-term partnerships with franchise groups nationwide, developing tailored solutions for production print needs.• Expanded Fujifilm’s footprint in the franchise sector, contributing to increased national revenue and brand visibility.

Industry leader moving the reluctant offset world into the digital production age....• Played a pivotal role in transitioning offset printing clients to digital production solutions, championing the adoption of iGen and digital printing technology.• Consistently exceeded sales targets, contributing to Fujifilm's dominance in the WA production print market.• Developed strong relationships with key accounts, understanding client needs to deliver tailored solutions that enhanced operational efficiency and reduced costs.• Collaborated with technical teams to design and implement solutions involving capital equipment and software, ensuring seamless integration into client workflows.• Recognized as a trusted advisor to clients, providing expert guidance on leveraging Fujifilm’s production systems to achieve business objectives.• Delivered compelling presentations and ROI analyses to senior decision-makers, securing long-term contracts and driving repeat business.

• Drove sales of hardware, software, and network management solutions in a highly competitive IT environment.• Delivered end-to-end solutions for multi-site Cisco and IBM network implementations, enhancing client operations.

Daily high pressure timelines in this role taught me the implications and definitions of a deadline.