Therese Quiao, Mps Email & Phone Number

Remote

Washington, District Of Columbia, United States

Interactive storyteller with over 400,000 readers.

Washington Dc-Baltimore Area

Washington D.C. Metro Area

- Managed Advisory PR budget - Developed firm content, messaging, copywriting for social, editorial bylines and advertisements- Strategist for Trusted Tech, 5G, AI, Fintech, and venture capital campaigns with strong reporter relationships across tech, media/entertainment, and telecom - COVID-19 Pulse Survey, Microsoft Cloud paper, PwC's consumer intelligence series, emerging technologies, entertainment POV on streaming, Advertising Tech and Sports Outlook - Advised and enabled social media campaigns driving 90% of website traffic - Creative liaison, human-centered designer of social media assets (videos, GIFs, Instagram stories, and more)- Trusted counsel to stakeholders, enhanced executive visibility, and media-trained PwC partners- Provided quarterly metrics and analytics reports, and weekly social listening reports - PR agency management - Recruited for the role by the former Commercial Communications Leader at PwC Key Wins:- 75% press interview conversion, 300% increase in features quarter over quarter - Led social media activations at Tribeca Film Festival (2019), Advertising Week (2018), Dreamforce (2018), Mobile World Congress (2019), and Variety Innovate (2018-2020).

Washington, District Of Columbia

Clients: Google, Fitbit, Abbvie, Splunk - Provided strategic social and communications counsel- Produced and executed year-long integrated marketing campaigns, as well as, event activations- Influencer marketing strategy, identification and execution - Auditing and re-architecture of social media channels - Oversaw social media reporting and social listening

Washington D.C. Metro Area

- Managed website redesign and digital strategy - Developed content and graphics for social media profiles - Managed email marketing - Lead social media advocacy training - Increased organic Twitter impressions by 162%- Increased organic Facebook impressions by 333%- Gave a social media workshop at annual summit

Washington D.C. Metro Area

Activities: Responsible for daily social media content, community management, digital and on-site marketing campaigns, digital analytics, email marketing, event media relations, graphic design for 200+ annual events, promoting over 100 local businesses in the Crystal City area such as PBS, TechShop, Boeing, Jaleo and more. Successes: Increased social media engagement by 80% and placed events in top media outlets such as The Washington Post and Washingtonian magazine.

- Featured as Mashable's App of the Day on Snapchat- Increased Facebook following by 2,976% in three months- Wrote daily social media content- Oversaw Facebook and Twitter ads

Washington D.C. Metro Area

- Conceptualized dynamic material for nationwide and local campaigns- Handled PR and social media for 15 startup and small business clients- Business development- Successfully launched Panda Sunglasses and Stylecable

Bethesda, Maryland, United States

- Oversaw rebrand to Nival Salon & Spa- Increased social media engagement by 65%- Produced over 50 annual events- Secured placement in Elle, Shape, Allure, and more

New York City Metropolitan Area

Activities: Managed nine accounts in lifestyle, hospitality and fashion, served as a day-to-day contact for clients, supervised interns, responsible for event production and execution, collaborates in the creation of public relations campaigns, responsible for writing pitches, media alerts, and press releases, proactive media list creation, and social media strategy.

New York City Metropolitan Area

Activities: Managed nine accounts in lifestyle, hospitality and fashion, served as a day-to-day contact for clients, supervised interns, responsible for event production and execution, collaborates in the creation of public relations campaigns, responsible for writing pitches, media alerts, and press releases, proactive media list creation, and social media strategy.

Lifestyle and relationship columnist for college-level readers.

Washington Dc-Baltimore Area

Completed extensive research project on sustainable energy and biomass, weekly PSA tracking, IRS media monitoring, social media campaigns, organized client budgets, wrote creative briefs, FDIC website development support and user testability, new business pitch support.

I worked as a Fashion Blogger and constantly created stylish content for readers worldwide.

New York City Metropolitan Area

Pitched to reporters and secured media coverage, wrote press releases for POP Beautyand Karma Champagne, worked as the Caravan Stylist Studio assistant for celebrity gifting.Special Events: Maintained the Guest/VIP list at the What Comes Around Goes Around Vintage Party, event support at The Gates lounge, media relations at the Curve Lingerie Tradeshow, returned in September 2009 to work at the Style360 fashion show for Elle Magazine.

New York City Metropolitan Area

Summer 2009 Activities: Maintained the fashion closet, tracked samples of clothing and Lia Sophia Jewelry, pulled clothing for Vogue, Cosmopolitan, and Allure photo shoots, and media tracking.

New York City Metropolitan Area

I worked on the Chronic Obstructive Pulmonary Disease campaign, "Learn More, Breathe Better," for the National Heart, Lung & Blood Institute.-Pitched to reporters about COPD awareness month and events -Conducted daily media research and monitored press outreach -Compiled intensive media relations portfolio for client

New York City Metropolitan Area

Fashion, Beauty & Lifestyle Public RelationsDaily Activities: Compiling media lists, PhotoShop mockups, celebrity gifting, media research Event Production and Execution: • Worked at ten events throughout the summer, including a Lingerie Americas showcase for Eberjey Lingerie, Supima Cotton Fashion show, Fall 2008 press preview, W Hotels charity events, and Nigel Barker’s Gallery Opening at 401 Projects. Desksides: • Met with Magazine Editors from Real Simple, Essence and Town & Country Pitching Experience: • Pitched Rock & Roll Fantasy Camp story to journalists from Cleveland, Boston, Chicago, Orlando, and Baltimore Press Release: • Wrote a press release for Bloch London shoes, “Bloch Since 1932 Launches Baby Bloch & Bloch Girls:”

Master'S Degree, Public Relations & Corporate Communications, Focus On Digital Strategy, 3.8

A three-time winner of PRWeek’s “PR Education Program of the Year” Award, Georgetown University’s Master of Professional Studies (MPS).

Ba, Public Communication, Psychology, 3.5

Activities and Societies: Public Relations Student Society of AmericaDean's List.

Study Abroad, Art History, Archaelogy, Italian, Drawing