Scott Harris Email & Phone Number

London, Gb

Executive with a track record of success in digital marketing, sales leadership, and sales enablement. As a member of Informa Engage's executive leadership team, I serve as a pivotal link between Informa's global salesforce and Informa Engage, facilitating streamlined communication and enhancing sales performance within our Enterprise matrix organizational structure.My expertise lies in defining go-to-market strategies and driving sales across various channels, including content marketing, digital, video, data, mobile, social, programmatic, and lead generation. I lead new business development initiatives and sales efforts, helping Informa brands secure marketing services revenue opportunities worldwide, spanning North America, Europe, Asia, and Africa.I excel in identifying and understanding customers' decision-making processes, goals, and objectives, enabling me to develop tailored packaging strategies and forge successful sales partnerships. I am passionate about building and scaling revenue growth by equipping Informa's sales teams with the necessary information, training, and tools to effectively sell marketing services.My strategic approach includes identifying and addressing company knowledge or solution gaps to improve competitiveness and ensure a high-performance, best-in-class GTM strategy. I thrive in dynamic environments and am committed to driving business success through innovative sales and marketing strategies.

Boutique investment firm dedicated to fostering innovation and supporting visionary entrepreneurs. We specialize in providing seed capital to high-potential startups across diverse industries, including technology, real estate, and hospitality. We are committed to the economic growth of small businesses, with a portfolio including support for The Wolf’s Tailor and Westbound & Down Brewing Company.

Needham, Ma, Us

As the VP of Sales & Marketing for the IDG TechNetwork, a division of IDG that I helped co-launch, I played a pivotal role in shaping the U.S. sales and marketing strategy. This included driving product development, revenue generation, budget management, and staff development initiatives. During my tenure, I reported directly to the CEO, contributing a significant role in the successful acquisition of IDG by China Oceanwide Holdings Group.My leadership encompassed oversight of national and international sales & marketing efforts, where I focused on building new revenue streams and establishing a competitive go-to-market position across North America, Europe, and Asia. With a strong track record, I have consistently generated digital, video, data, mobile, social, programmatic, and content revenue across companies of all sizes, from SMBs to Enterprises. My responsibilities included overseeing national and international sales & marketing efforts, building new revenue streams, managing P&L budgets, and establishing a competitive go-to-market position. I focused on recruiting and training staff, implementing processes, developing industry-leading marketing services, and consistently achieving sales goals. Additionally, I executed business development plans, including forecasts, budgets, and operating plans, and provided tactical leadership to marketing staff to support market strategy.

Series C Adtech startup; ultimately achieved a successful company exit via acquisition by Walmart. OneRiot analyzed mobile social media data to determine audience characteristics, delivering socially-targeted mobile media campaigns based on interests and demographics in defined geo-locations. Recruited to organize, build, and manage sales team, with an emphasis on accelerating new pipeline growth, revenue forecasting, training and talent development. Held full accountability for planning and executing GTM sales strategy, marketing materials, sales operation process, and forging strategic business development partnerships. Member of the executive leadership team, participated in key discussions that help shape the overall data-driven strategy and trajectory of company.

Irvine, Ca, Us

Recruited by CEO to co-launch online ad network within IDG, the world’s largest technology media company. Provided leadership experience in transforming a start-up environment into IDG’s fastest growing business unit.Planned, developed and executed sales process to ensure successful market positioning and achieve monthly revenue growth for products including display, lead generation, and content marketing. Instrumental in training and developing new sales talent to ensure successful market positioning and monthly revenue goals were achieved.Consistently a top sales leader on the team; received the 2009 Most Valuable Sales Rep and Revenue Champion awards. Increased individual territory sales by securing contracts with B2B companies ranging from SMB to Enterprise.

Recruited to join Series B SaaS startup. Inform Technologies is a Contextual Intelligence Platform that semantically organizes the web, empowering publishers to monetize and market their data more effectively. The data technology relies upon artificial intelligence tools, natural language processing, identification of topics, and the continual processing of content as it is published anywhere on the Internet.Top revenue producer, executed an aggressive customer acquisition strategy to generate a new business revenue pipeline and expand portfolio of customer partnerships. Managed a full-lifecycle sales process, prospecting customers, presenting, providing product demonstrations and engaging in technical discussions; resulting in consistent quarter-on-quarter revenue growth. Transformed business model to thriving B2B service provider in highly volatile market conditions by establishing a competitive market position, pricing policy and implementing sales process.

Los Angeles, Us

Oversaw startup custom publishing business unit within IGN, a leading Internet media and services provider focused on the videogame and entertainment enthusiast markets. Held accountability and decision-making authority for core business development functions including hiring staff, contract negotiations, P&L management, marketing, product development and revenue generation.Business development efforts negotiated and secured strategic partnerships with leading B2C retailers like Best Buy, Blockbuster and Walmart; creating multi-million source of new revenue and increased brand awareness for IGN. Conceived tactical strategy for generating revenue by defining an operating process, hiring a team to improve capabilities, establishing vendor relationships, and promoting product launches.

Needham, Ma, Us

New York, New York, Us

New York, New York, Us

M.B.A, Business Administration, Management And Operations

B.A., Journalism