Tracy Hindman (She/Her) Email & Phone Number

Denver, Co, Us

Denver, Colorado, United States

Greater Denver Area

Denver, Colorado, United States

Greater Denver Area

I led all of NexCore Group’s marketing efforts, with a strong focus on marketing strategy, lead generation campaigns, and content creation. My responsibilities included managing a core marketing team of four that included our marketing coordinator, marketing assistant, third-party graphic designer, and video consultant. The company’s complex real estate products and services required that we market to multiple audiences. I worked closely with the business development team on marketing our facility development services to hospital executives and with the leasing team on marketing our medical office space to physicians and other healthcare providers.When I became Marketing Director, NexCore was using a strictly traditional marketing approach in a conservative, niche B2B market. As the healthcare real estate market has grew and became increasingly competitive, I worked hard to incrementally transform our traditional approach to one that was much more creative, customer-focused, and content-oriented.My successes included:• Initiating an email campaign featuring a new product type that directly lead to the development of a $31 million outpatient/medical fitness center• Establishing and growing NexCore’s social media presence, including using valuable content to build a LinkedIn following larger than any of our competitors• Spearheading the development of a modern, responsive website, which acts as a valuable resource for customers and a credible hub for all of our marketing efforts • Creating integrated, multi-channel marketing campaigns for the leasing team that have resulted in significantly more physician leads than our traditional campaigns

Greater Denver Area

This position was my entrée into the world of marketing. My writing and project management skills, as well as my eye for design, landed me the job even though I had no previous marketing experience. I supported and worked closely with the marketing director, business development team, and leasing team. I was responsible for proposal management, marketing collateral management, copywriting, event coordination, and market research. During my time as marketing coordinator, I learned about the marketing landscape, marketing tactics, and the importance of putting the customer at the center our content, design, and overall approach.

Greater Denver Area

As a full-time instructor, I taught English composition, English literature, and film courses (including Intro to Film Studies, Silent Film, and 1970s Cinema) to undergraduate students. My responsibilities included preparing lectures and presentations to promote critical thinking, evaluating essays and exams, and advising/motivating students. After completing my first semester in this position, I was recognized by my academic supervisor for receiving the highest student ratings of any new full-time instructor that she had worked with in her 30+ years of teaching.While graduate school allowed me to hone my writing skills, teaching pushed me to develop my public speaking skills and to conceptualize and synthesize knowledge at a higher level.

Greater Denver Area

During my time as an adjunct instructor, I taught English composition to undergraduate students. My responsibilities included preparing lectures and presentations to promote critical thinking, evaluating essays and exams, and advising/motivating students. At this time, I was also a teaching assistant for an Introduction to Film course taught at the University of Colorado Boulder. In 2003, I was one of 50 graduate and undergraduate students from across the country selected to participate in the prestigious Telluride Film Festival Student Symposium run by Colorado Public Radio film critic Howie Movshovitz and UC Berkeley film scholar Linda Williams. Student selection was based upon film essay entries.

Greater Denver Area

I managed the creation and production of proposals, reports, presentations, and mailings for this 25-person company. My responsibilities included editing, proofreading, and formatting documents as well as creating page layouts. I also spearheaded the creation of templates (with companion toolbars) in Microsoft Word for firm-wide use, which enhanced document quality and staff efficiency. This position required excellent communication skills for interacting with government and commercial clients. BBC was full of intellectually smart consultants working in diverse fields (from natural resource management to affordable housing) who kept me on my toes and showed me the power of being articulate, witty, well-read, and well-informed.

Master'S Degree, English Language And Literature, General

Activities and Societies: Student Symposium at Telluride Film Festival, Student Teacher

Bachelor'S Degree, English Language And Literature, General

Activities and Societies: Debate Team

Education record