Director Of E-Commerce
CurrentAs our Retail Operations have grown to be our main revenue channel, I've stepped into a more eCommerce/ digital marketing role overseeing and ensuring fast and accurate order fulfillment, search engine optimization, and the seamless execution of our online sales campaigns. In my current role, I write, edit, and publish nearly all of the content on our website designed to not only inform novice and expert CBD users alike, but to push our desired keywords up Google's listings. I've also collaborated closely with our Director of Marketing on several email marketing campaigns, setting up backlinking opportunities, and steadily growing our active email list. Together we have pulled our website's Domain Authority Score up from 26 in January of this year to 38 currently.