Corporate and Business Strategy, Business Development, and Commercial Operations (National Accounts & Contract Management, Healthcare Policy & Reimbursement, Business Optimization, Corporate Communications/Marketing and Client Services).

Global sales, marketing, strategic partnerships, commercial operations, health systems contracting, business development, health policy & government affairs, and client services.

Vice-President/GM for Sports Tissue & Biologics (STB) and VP U.S. Sales.

Established a new division to concentrate on sports medicine and joint reconstruction related procedures. Led strategic execution, sales, marketing, product development, market communications, brand management, surgeon education, and business development initiatives. Built MTF into the nation's largest and well respected provider of human tissues for sports medicine.

Created and implemented strategic marketing and branding strategies for MTF encompassing new corporate identity, marketing communications, advertising, service messaging, packaging and web based initiatives. Developed upstream and downstream marketing initiatives to position MTF as the leading provider of allografts in the nation with a reputation for quality, safety and integrity. Established new product development processes to include Opportunity Assessment and Project Review Board in order to streamline product development and expedite commercialization. Initiated strategic initiative to build a sports medicine concentrated business with aggressive sales channel optimization and surgeon education focus. Developed and managed strategic partnerships and defined new growth strategies in the dental, spine, orthopedic trauma, sports medicine and general surgery markets contributing to significant sales growth, increased revenues and contribution margin.