Thomas Jacob Email & Phone Number

Ottawa, Ontario, Canada

Lead Dashboard and Report creation on Salesforce to track the performance of the Sales Teams. Created Leader boards at the Sales Rep, Sales Manager as well as Sales Director level to get dynamic reporting.

Toronto, Ontario, Canada

Blue Pilot Ventures Inc. is a Canadian Company committed to sourcing Medical Devices and products for import and distribution in Canada. The focus was on the B2B business side for Medical Disposable Apparel.• Go-To-Marketing Strategy: Conducted Market Research and Gap Analysis to understand the market trends. Evaluated new potential products and partners to fuel growth. Analysed the market and determined the product positioning within the market. Developed a Go-To-Market Strategy for the new product launches. Created sales and marketing collateral – product decks, presentations, website. Partnered with the clients and Manufacturers on managing contractual requirements. Created Pricing Strategy for the new products identified based on the market conditions. • Vendor Management: Conducted vendor/partner evaluation to shortlist the vendors. Responsible for the management of the RFP processes for all purchasing and professional services initiatives to include obtaining supplier bids/proposals, performing cost analysis, reviewing supplier qualifications and awarding business to the most qualified supplier. Led contract/SOW/SLA renegotiations. • Project Operations: Collaborated with Corporations Canada, CRA and Health Canada to set up the business operations. In charge of the Supply Chain Management and day to day operations. Maintained sufficient inventory with the dealers. Ensured compliance to the procurement procedures.

Etobicoke & Bloor West

Oakport Media Group is an integrated Marketing company that combines traditional print media with Digital Media. Oakport Media Group owns 5 franchisees of Snapd community newspapers across Ontario.• Sales Management: Managed two franchises of the Snapd Community Newspaper – Bloor West & Etobicoke. Responsible for the P&L for these franchises. In charge of new client acquisitions as well as retaining existing customers. Reviewed contracts, cost proposals and contract supplements.• Account Management /Customer Success: Managed the key accounts of 15 clients to ensure high levels of engagement. Driven retention by demonstrating client successes to date and future opportunities. Monitoring product adoption and engagement. Expanding business by coaching clients in additional growth opportunities. • Marketing Campaign: Designed and executed 8 Marketing Campaigns while partnering with Small Businesses leading to increased visibility and higher revenue generation. Developed the Marketing Communications Plans for the clients. Responsible for creating awareness and Marketing of New Store Openings and Events through Above the Line (ATL) Marketing Campaigns. • Project Management & Implementation: Managed the planning & implementation of the Marketing Campaigns - requirement gathering with the client, design coordination with the design agency, content and design approval from the client and go-live. Undertook project cost estimation and prepared SOW for the projects; Drove team/stakeholder engagement and escalations as needed to mitigate risks.

Toronto, Canada Area

• Sales Management: Evaluated customer’s needs and conducted consultative selling. Performed end to end sales cycle management from prospecting to retaining existing customers.

Bengaluru Area, India

Prione Business Services Private Limited is head quartered in Bangalore, India and is a joint venture between Catamaran Ventures and Amazon. It is an e-commerce firm that has empowered over 42,000 small and medium businesses (SMBs) across India to effectively adopt digital technologies to sell their products on Amazon. Thomas was one of the Founding Members of Amazon Business in India. Amazon Business is the B2B portal of Amazon where the organizations can purchase their corporate requirements in bulk. • Sales Performance Management / Reporting: Created Sales reports & Dashboard in Salesforce. Analysed the Sales Team’s performance based on the set metrics and KPIs. Responsible for generating monthly and quarterly reports to be presented to the senior management to evaluate the progress and effectiveness of the sales efforts.• Product Management: Part of the early team for a new product – Amazon Business. Leading customer discussions to uncover their needs and validating these. Writing internal briefs to incorporate the new features/modify the existing features in the product in the form of user stories. Conducted in-depth analysis for business performance metrics to review progress.• B2B Sales Management: Increased key customer base by 200% annually through New Client Acquisitions of Small & Medium Businesses. Championed monthly sales growth from $50,000 to $300,000 year on year basis. • Product Marketing: Performed Market Research and Competitor Analysis to understand the current market trends and conditions. Beta testing of the product and identifying the target audience for Amazon Business. Segmentation, Targeting and Positioning (STP) of Amazon Business to drive the demand & usage of the product.• Vendor Management: Managed a team of new sellers on Amazon Business. Conducted Vendor Evaluation, Vendor Training and Vendor Performance Assessments to ensure that the system is robust. Built strategic relationships with the key vendors.

Mumbai Area, India

Fountainhead MKTG, a Dentsu Aegis Network company, is India’s premier experiential marketing agency that blends local insights with global perspectives, to curate bespoke experiences. It is based out of Mumbai, India. They specialize in media, digital and creative communications services.Thomas managed Key Accounts of the clients and managed multiple project concurrently to ensure timely delivery. This projects mainly involved managing multiple stakeholders and as well as vendor management. He also oversaw the legal contract documents for new and existing projects.• Project Management: Managed the coordination of projects in various aspects - project requirement gathering with the client, design coordination with the design agency, content and design approval from the client and go-live. Undertook project cost estimation and prepared SOW for projects; Drove team/stakeholder engagement and escalations as needed to mitigate risks. Closely monitored performance metrics and proactively engaged to meet the client’s implementation standards. • Project Implementation: Directed the day to day customization needs for the projects. Breakdown large features into smaller user stories. Improved the analytic tracking; Implemented the new product page and home page design and effectively managed resource allocation to stay within the budget constraints.• Agile Development: Facilitated daily SCRUM meetings and bi-weekly Sprint Planning meetings; Monitored the project budget and task allocation through JIRA.• Contracts Management: Support and guide the legal team on the review, negotiation and drafting of engagement contracts and agreements, including variations to standard terms and conditions.

India

• Sales Data Analytics: Analysed data and created reports for the performance of the 260+ member Sales Team. This report was generated on a monthly and quarterly basis and presented to the senior management. This report was used for incentive roll-out and performance management of the Sales Team.• HR Data Analytics: Analysed data on new joiners to facilitate Induction programs region-wise. Also responsible for analysing data on existing mobile devices of the Sales Team to provide recommendations for upgrade that formed the basis for the Budget• Mapped the current HR and Sales processes to capture over 30 Business Processes• Facilitated future state of the processes to produce 15 Business Process Improvements in HR• Analysed data on devices to provide recommendations for upgrade that formed the basis for the Budget• Handled queries related to payroll, leave and promotions for a team of 25 employees

Bangalore

Wenger & Watson is an Executive Recruiting Search Firm based out of Bangalore, India. They specialize in Leadership Hiring, Startup Hiring, Business Incubation Services and HR Advisory. They provide manpower solutions to both IT and non-IT sectors.Thomas interned in Wenger & Watson and completed a project – Retention Management at Wenger & Watson Inc. The study identified the major factors impacting employee retention. New retention strategies were recommended as a part of the project too.

Cochin Area, India

Sutherland Global Services Inc. is a business process outsourcing and technology-enabled services company, provides an integrated set of back-office and customer facing front-office services that support the entire customer lifecycle. They are headquartered in New York, USA.Thomas worked with Equifax Credit Reporting Agency (USA) in order to resolve customer queries and troubleshoot technical issues. The other responsibilities included selling products related to credit reports and scores and retaining existing customers.

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Activities and Societies: Member of HR ForumCanadian Equivalency: Master’s Degree as per Educational Credential Assessment done by World.

Bachelor Of Technology - Btech, Mechanical Engineering

Activities and Societies: Member of the College Magazine Editorial TeamCanadian Equivalency: Bachelor’s Degree (4 years) as per.