Leads the firm’s paid media team and managed more than $15MM in billings for dozens of non-profit, municipal, advocacy, and for-profit clients.Member of Senior Leadership Team responsible for making decisions regarding agency wide policies, new business development, and long-term strategic planning.Founding leader of the firm’s digital advocacy practice.

Responsible from the ground-up development the firm’s digital advocacy vertical.Developed an integrated digital and field campaign with the LA County Office of the CEO, the California Community Foundation, and more than 100 LA community-based organizations to drive completion of the 2020 census in LA’s hardest to count communities.Managed $6MM GOTV paid media campaign the LA County Office of Registrar and Recorder Clerk and the development of an e-commerce style vote planning web app in order to educate the public on how to vote safely during the 2020 election.

Led digital strategy for the affirmative campaign on Massachusetts' 2016 Ballot Question 2.Managed the digital communications for legislative pressure campaigns in 4 states including New York, Illinois, Connecticut, and Massachusetts.Implemented more multi-million dollar targeted media buys to directly pressure elected officials, acquire new supporters, and deepen journalists' understanding of progressive education reform.Worked with in-house creative team to create a full suite of social friendly videos that have garnered millions of views to date.

Managed paid acquisition campaign that drove 5 million new platform registrations in 9 less than months.Co-led the digital strategy for the 2014 and 2015 Global Citizen Festival—including social media, email marketing, and user experience—that saw 1.8 billion social media impressions and over 1 million actions taken on globalcitizen.org.Managed the development of digital content partnerships with Global Citizen artists such as Béyonce, Rihanna, Jay-Z, No Doubt, Pearl Jam, and many more.

Maintained, curated, and edited all content on GlobalCitizen.org.Led weekly editorial meetings and managed assignments of a global editorial team of 10+.Explored and tested new digital engagement opportunities with tools such as Kik messenger (300,000+ chatters).Implemented digital marketing strategy for Global Citizen 2015 Earth Day concert which saw more than 200,000 attendees on the National Mall in Washington DC.

Coordinate with campaign and policy teams on strategies for drafting the most effective content creation, marketing, and distribution strategy for meeting campaign targets.

Managed digital outreach that touched more than 500,000 New Yorkers, which led to more than $30,000 in donations and tens of thousands of digital actions.Managed the email program and expanded the campaign's constituent list by 10,000 unique users. Accompanied the field team to events across the city in order to both document and publicize the candidate’s activities and statements.Assisted the Digital Director on all major campaign projects.

Designed, implemented and maintained a social media campaign that now garners over 50,000 likes on Facebook and 9,000 followers on twitter.Traveled offsite to represent the company at conferences and social functions as well as to report on medical and cultural events around the New York City area. Wrote scripts and acted as on camera talent for several company videos.

Assisted Legislative Assistants and Public Policy Fellows in a wide range of capacities, including policy research, drafting preliminary proposals and managed constituent casework.Acted as note taker during Congressional briefings and condensed the information into a cohesive summary for the team. Maintained and organized constituent communications both by phone and by mail.

Contributed to grant writing campaigns which created in excess of $10,000 of support for theatrical programming.Managed communication campaigns with 5,000 potential and current donors in order to receive and document their financial support for the Company’s artistic endeavors.Worked closely with Artistic Director Rachel Chavkin in rehearsals for three company produced plays and offered input on staging and dramaturgy.

Wrote articles, both feature length and column length, for publication on the websiteand in the print magazine.