Thomas St. Hilaire Email & Phone Number

Philadelphia, Pa, Us

New York, New York, United States

• Directed the communications strategy and message development for award-winning campaigns in New York City, Chicago, and Minneapolis, securing a multi-million dollar investment in math instruction, equitable school district legislation, and increased school funding• Drove a 33% increase in email open rates and doubled email click rates by expanding New York’s monthly newsletter to more chapters, increasing A/B testing, and leveraging data analysis—growing E4E’s brand and audience reach• Increased annual press coverage by 55% in new media markets, through the proactive creation of media materials, building new reporter relationships, organizing press conferences, and scaling the creation of messaging and rapid response communications – advancing E4E’s policy agenda in major media outlets such as the New York Times and the Chicago Tribune• Led the expansion and strategy of new blog series that featured increased emphasis on personal teacher stories, resulting in increased social media awareness of the NYC Reads campaign, enhanced search engine optimization (SEO), and a double-digit increase in website engagement• Spearheaded an 18% improvement in local perceptions of collaboration with national communications and policy teams by providing strategic counsel, content marketing project management, and internal communications support—leading to the adoption of E4E’s policy agenda in all local chapters for the first time in organization history

New York, New York, United States

• Engineered the communications strategy for an award-winning campaign, leading to a historic multi-million dollar overhaul of reading instruction in New York City, impacting tens of thousands of students—driving the organization to exceed its fundraising goals by hundreds of thousands of dollars• Secured 159% more press coverage than any other E4E chapter by crafting op-eds, pitching stories, and creating media materials for The New York Times, Politico, and CBS News—boosting brand visibility and driving policy adoption• Propelled a 10% increase in email open rates and a 20% rise in click rates by launching the “In The Apple” newsletter and leveraging data analytics—enhancing engagement and elevating brand and policy awareness• Crafted the messaging and social media strategy for “What’s Up With Mosaic?,” E4E’s highest-performing social campaign of the year, driving 1,000 petition signatures from NYC educators and catalyzing policy change• Led the production of graphic design and video content, using Adobe Creative Cloud and Canva, resulting in measurable increases in web traffic and social media engagement—strengthening brand awareness among key stakeholders• Piloted new paid google search advertising tactics the resulted in dozens of new leads and conversions

Harrisburg, Pennsylvania, United States

• Developed media materials, managed press conferences, and cultivated strong relationships with journalists across the state, leading to over 100 annual press hits for clients, significantly boosting public support and awareness of their brands• Led content marketing efforts, producing and editing video and blog content for clients that drove increased social media engagement and helped achieve digital advertising and conversion rate goals• Built and designed websites for clients using WordPress and Wix, while deploying best practices for SEO and optimization (download speed and organic search rankings), resulting in increased web traffic, decreased bounce rates, and enhanced user-experience between clients and their customers• Supported content marketing project management by building editorial calendars for social media, blogs, and email marketing

Harrisburg, Pennsylvania

• Drafted press releases, op-eds, and media materials that built awareness around key issues and led to legislative wins• Produced multimedia content, including social media videos and infographics, to enhance digital strategies for clients, leading to increased engagement and successful campaign outcomes• Leveraged email marketing, social media, and web design best practice to generate campaign leads

Bachelor Of Arts - Ba, Public Relations & Political Science

Master Of Arts - Ma, Politics, Philosophy, & Economics