The buck stops here. Thor’s mission is to know your company and understand its business challenges. He will actively participate in the planning process and provide hands-on oversight of all work performed. Thor founded Percepture in 2004 to provide integrated digital advertising and marketing solutions that protect and enhance reputations, drive revenue, and generate leads. Percepture’s unique, experts-only business model delivers a higher level of ROI and is a more modern, effective, agile and budget-conscious alternative to traditional agencies. A former director for Weber Shandwick, one of the world's leading global integrated marketing firms, a New Jersey 40 Under 40 honoree and a SmartCEO Future 50 Award winner, Thor has managed strategic communications and marketing programs for PE and VC portcos as well as for some of the world’s largest B2B companies in telecom, tech, chemical and pharma. He is a frequent lecturer at New York University and the University of Southern California Marshall School of Business. An in-demand speaker, he has made notable presentations around the world on public relations, social media, thought leadership, reputation management, integrated marketing strategy and sales funnel methodologies. Thor is married with two children and enjoys driving for Meals on Wheels when not playing tennis, golf or traveling.