Maureen Naff Email & Phone Number

New York, Ny

Helping nonprofits refine their strategy, invigorate their board or sharpen their brand purpose—all under the Taproot Foundation’s pro bono model and mission (to help mission-driven organizations amplify their impact by mobilizing skilled volunteers to advance resource equity).Roles: Account Director | Board Development Specialist | Strategy Analyst | Marketing Manager | Brand Strategist | CopywriterClients:Heart of Brooklyn | National Foundation for Facial Reconstruction | HERE Art Center | Reel Works Teen Filmmaking | New York Musical Theatre Festival | Disaster Chaplaincy Service | The Bronx Museum of the Arts | Arthur Ashe Institute for Urban Health | Special Olympics New York | Row New York | Institute for Labor & the Community | Neighbors Helping Neighbors | Sanctuary for Families

Three Plates (Founder)Seasonal sweets for friends, family and fundraisers in New York City and The Berkshires. 2020-presentDaily Provisions (Union Square Hospitality Group)Jumped at the chance to launch a hospitality-loving Danny Meyer restaurant, baking classic (but elevated) bakery items. 2019-2020Mah-Ze-Dahr (A Colicchio Discovery)Part of the opening team at [James Beard-nominated] Umber Ahmad’s flagship location, sweetening New Yorkers' mornings with early bakes like the award-winning brioche doughnuts and vanilla choux—a New York Times ‘Top 10 New York Dish.’ 2016-2019Bloomingdale’sLive demos of award-winning Nagelkaas ‘cocktail cookie’ at Bloomingdale’s flagship store. Martha BakesInvited guest on Martha Stewart's Daytime Emmy Award-nominated show, Martha Bakes. Four WintersLaunched the New York City outpost for EMEA's chain of liquid nitrogen, hand-churned ice cream.The Pastry Chef’s Little Black BookServed as the copyeditor for this best-selling title, featuring over 500 professionally-formatted recipes.Culinary EventsSouth Beach Wine & Food Festival | Rethink Food | Chefs' Tribute/Citymeals | Tiptree World Bread Awards | Salon du Chocolat | BBG Harvest Festival | La Paulée Gala Dinner | StarChefs ICC | Zero Food Waste Challenge | New York City Wine & Food Festival | Wine & Spirits Magazine - Top of the List | Cookies for Kids' Cancer | Tao Group launch event | Llama Inn pop-upProfessional ProficienciesMastery in recipe testing and development, food costing, front-of-house (FOH) and back-of-house (BOH) operations, retail and operational efficiency.EducationGrand Diploma in Classic Pastry Arts from the International Culinary Center (ICC), founded as The French Culinary Institute. Graduated with distinction, received the 'Top of Class' award, and honored with the 'Outstanding Service' award. (New York, 2016)

New York, Ny

Witnessed a profound time in academic publishing, driving industry-wide inclusivity, transparency, ethics and sustainability. Led a dynamic team to implement a high-impact global marketing strategy, crafting compelling partnership proposals, spearheading market research initiatives and engaging volunteers, authors, boards and executive stakeholders. Elevated the company's narrative on Sustainable Development Goals (SDG), Corporate Social Responsibility (CSR) and Diversity, Equity and Inclusion (DEI).Progressed through increasingly challenging roles [Sr. Global Marketing Manager | Global Marketing Manager | Sr. Product Manager | Product Manager], served as Acting Global Commercial Copy Manager and was tapped for several employee-focused committees during my tenure at Springer Nature.---------------------------------------------------------------------------------------Privileged... to be associated with Springer Nature because the company’s direction is clear and the leadership is strong. In a rapidly-changing publishing environment, Springer Nature leads the pack.

Recruited to create and execute marketing strategy for leading scientific recruitment website. Initiated the company’s most successful marketing campaign with response rate of 15%. Doubled contact list in under a year. Launched sister site.---------------------------------------------------------------------------------------Privileged... to be associated with sciencejobs.com because it was a small, early-stage project supported by a very large (the largest!) publisher, so for all the autonomy we were granted to build the brand and develop product, we had equally strong scaffolding to help us achieve something big. We were a fiery team. Working in close quarters. With pretty tough targets. But we managed to have a lot of fun.

Maximized exposure for profitable and diverse product lines through direct marketing (designed, produced and distributed collateral), advertising, partnerships and events. Emphasized high-potential products by writing copy, designing book covers, executing media buys and issuing press releases.---------------------------------------------------------------------------------------Privileged... to be associated with Kluwer because the environment was incredibly creative and collaborative. I was surrounded by talent and passion for excellence in publishing and I consider many peers from Kluwer my trusted mentors today.

Contracted by the United Way as an event specialist, liaising between the marketing and communications department and the development office. Maintained roles as volunteer manager, lead registrar, logistics coordinator and donor database supervisor for six major fundraising events, including the organization’s first $1 million event.---------------------------------------------------------------------------------------Privileged... to be associated United Way because I learned how to *really thank* the amazing donors, volunteers and other patrons: quickly, sincerely and repeatedly. Applying this ‘doctrine of thanks’ has helped me in almost every undertaking.

Promoted to help expand the newly established Internet Desk liaising between Scottsdale office and Paris headquarters, providing training to over 100 sales associates and streamlining the client response process as the number of web inquiries exploded. ---------------------------------------------------------------------------------------Privileged... to be associated with ClubMed because it was my first taste of working for a large, multinational company with a unique culture. Trusted to expand and improve the Internet Desk as a very junior employee was empowering and rewarding. Oh, and the travel was fantastic.

Grand Diploma, Classic Pastry Arts, Graduated With Distinction | ‘Top Of Class’ Award | ‘Outstanding Service’ Award

Bachelor Of Arts, Journalism, Public Relations And Sociology, Graduated Cum Laude

A degree in journalism and public relations (learning about deadlines and delegating while heading the campus alternative newspaper).