Thy Bui

Thy Bui Email and Phone Number

Experiential Marketing | Luxury Automotive @ Engine Shop
new york, new york, united states
Thy Bui's Location
Huntsville-Decatur-Albertville Area, United States
Thy Bui's Contact Details

Thy Bui personal email

About Thy Bui

Pronounced [Tee].I have years of experience in account services and project management working within the experiential marketing and digital advertising industries. I've worked on a variety of projects ranging from website development and digital ad campaigns to full event activations. I have a knack for understanding the full grasp of a project while maintaining a high level of detail working with both internal teams and the client. I'm passionate about the consumer experience and customer service. I have strong communication skills and a great sense of willingness and positivity that helps with working in collaboration with a team.Please reach out if you'd like to know more!Specialties: Account Management, Project Management, Digital Marketing & Advertising, Experiential Marketing, Event Production, Operations, Data Analytics, Microsoft Excel, Fiscal Management, and Vietnamese Proficiency

Thy Bui's Current Company Details
Engine Shop

Engine Shop

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Experiential Marketing | Luxury Automotive
new york, new york, united states
Employees:
75
Thy Bui Work Experience Details
  • Engine Shop
    Associate Program Supervisor
    Engine Shop Aug 2024 - Present
    - Responsible for Mercedes-Benz’s sports marketing fleet, anchor and lead for client’s partnership with Eastside Golf, and logistic lead for client’s F1-Vegas and Master’s hospitality program.- Supported the successful execution of key events within Delta’s community engagement group, such as the Fall Classic presented by Delta and Delta’s Atlanta Pride festival activation.
  • Octagon
    Experiential Manager
    Octagon Oct 2023 - Aug 2024
    - Help lead strategic planning and execution of major arts & culture events for BMW of North America, enhancing brand presence through innovative activations such as VIP shuttle services and art car displays.Event activations include:- Art Basel Miami Beach (2023)- Art Frieze LA (2024)- Coachella (2024)- Art Frieze NY (2024)- Monterey Car Week (2024)- Manage cross functional team, overseeing all aspects of project management from budgeting to execution, ensuring activations are delivered to client satisfaction.- Serve as a point of contact between BMW of North America and various partners, coordinating logistics, communications, and collaborations to meet strategic brand objectives.- Utilize insights from event evaluations to continuously improve and innovate on future activations, driving increased brand engagement and recognition within the luxury automotive industry.
  • Productions Plus
    Mercedes-Benz Product Specialist
    Productions Plus Apr 2019 - Oct 2023
    - At brand activations and events such as Concours d'Elegance and Mercedes Stadium events, consistently deliver exceptional client experiences through extensive product knowledge and attention to detail.- Played a key role on the core team that successfully launched the new Mercedes-EQ product line through two 13-city ride & drive tours.- Developed comprehensive training materials and delivered engaging presentations to dozens of nationwide dealers during Mercedes factory tours, contributing to increased product knowledge and sales success.
  • Om Digital Llc
    Director Of Event Operations
    Om Digital Llc Apr 2018 - Nov 2018
    Washington D.C. Metro Area
    - Collaborated with internal team to develop strategic activations that best showcased a client’s brand using photo/video content- Lead and managed a team of operation managers and leads across 3 city teams: LA, DC, and NYC.- Implemented and refined processes to ensure the success of all event productions and activations from logistics to quality assurance to customer service
  • Om Digital Llc
    Account Manager
    Om Digital Llc Oct 2015 - Apr 2018
    Washington D.C. Metro Area
    Generate sales and new business for leading experiential marketing design agency within the D.C. metropolitan area. Manage a diverse set of accounts from initial inquiry, to sale, to project completion. Maintain client relationships and work to establish local partnerships to aid in business growth.- Lead and managed over 300 multi-tier projects with budgets ranging from $5,000 - $50,000 from initial inquiry and booking to project completion- Worked with clients to establish expectations while building and strengthening relationships and furthering sales- Collaborated with internal team to develop strategic activations that best showcased a client’s brand using photo/video content- Worked with venues, contractors, and vendors to ensure a successful event for clients.- Held a 53% booking rate of 650+ leads and inquiries grossing $365k in average annual sales.Notable Client Experience:- Chick-fil-A- KPMG- U.S. Department of State- NFL Players Association
  • Square One Advertising
    Account Executive
    Square One Advertising Apr 2013 - Aug 2015
    Dallas, Texas
    Core function was to provide strategy recommendations and execute projects to achieve client objectives. Responsibilities include maintaining client communication, managing expectations for all projects, managing internal teams to project completion, fiscal management, weekly reporting, quarterly business reviews, and overall ensuring client satisfaction.- Maintained multiple facets of client relationships and communication including fiscal management, project planning, and regularly scheduled reporting.- Lead the creation of a paid search digital coupon portal with a 98% adoption rate, which resulted in a 43% increase in conversion rates at a 44% lower cost per conversion YoY.- Managed the creation and development of over a dozen various digital landing pages and creative ads.Key Accomplishments:- Lead the creation of a paid search digital coupon portal with a 98% adaption rate, which resulted in a 43% increase in conversion rates at a 44% lower cost per conversion YoY.- Managed the creation and development of various landing pages and creative banner ads.Client Experience:- Jiffy Lube International- Heartland Automotive Services, Inc.- Lucor Inc.
  • Square One Advertising
    Website Redesign Content Author
    Square One Advertising Sep 2012 - Apr 2013
    Houston, Texas
    Core function was to assist the client, Direct Energy, in the redesign of their corporate website. Responsibilities included using Microsoft SharePoint to create, edit, and format content for the website redesign, collaborating with the website redesign team to improve the functionality of the new website, and managing the project to completion.Key Accomplishments:- Organized and maintained a database of over 1500 webpages, including current and new content.Client Experience:Direct Energy
  • Foxconn Electronics
    Authorized Manufacturing Planner
    Foxconn Electronics Sep 2011 - Sep 2012
    Houston, Texas
    Core function was to manage four assembly lines for the client, Cisco Systems Inc., while coordinating engineers, buyers, material planners, schedulers and production teams to plan and optimize sales order fulfillment to ensure factory completion dates. Responsibilities also included collecting and reporting daily, weekly, and quarterly performance metrics.Key Accomplishments:- Routinely ensured completion of sales orders to meet 98% On Time Shipment and 90% Lead Time goals.Client Experience:Cisco Systems Inc.
  • Southern States Gymnastics Academy
    Boys Team Assistant Coach
    Southern States Gymnastics Academy Aug 2009 - Jun 2011
    Madison, Alabama
    - Coached Level 4-6 Boys gymnastics team.- Team competed in Alabama State Meet winning 1st Place Individual in five events.- Team succeeded three Alabama State Champions in different age groups.
  • Express
    Sales Associate
    Express Aug 2007 - Dec 2010
    Huntsville, Alabama
    - Provided customer service resulting in 20% customer conversion rates.- Exceeded customer credit card application quotas of 2 per day during multiple months.- Lead shipment duties, which decreased unit-processing times and increased Units Per Hour to over 300.

Thy Bui Skills

Customer Service Social Media Event Planning Time Management Microsoft Office Leadership Powerpoint Sales Microsoft Excel Leadership Development Marketing Social Networking Microsoft Word Event Management Social Media Marketing Account Management Digital Marketing Facebook Marketing Communications Outlook Windows Management English Research Conference Coordination Advertising Marketing Strategy Communication Online Advertising Strategy Project Management

Thy Bui Education Details

Frequently Asked Questions about Thy Bui

What company does Thy Bui work for?

Thy Bui works for Engine Shop

What is Thy Bui's role at the current company?

Thy Bui's current role is Experiential Marketing | Luxury Automotive.

What is Thy Bui's email address?

Thy Bui's email address is az****@****ail.com

What schools did Thy Bui attend?

Thy Bui attended University Of Alabama In Huntsville.

What are some of Thy Bui's interests?

Thy Bui has interest in Civil Rights And Social Action, Environment, Education, Poverty Alleviation, Human Rights, Arts And Culture, Health.

What skills is Thy Bui known for?

Thy Bui has skills like Customer Service, Social Media, Event Planning, Time Management, Microsoft Office, Leadership, Powerpoint, Sales, Microsoft Excel, Leadership Development, Marketing, Social Networking.

Who are Thy Bui's colleagues?

Thy Bui's colleagues are Emma Damato, Kyle Curry, Abby Benner, David Hyun, Morgan Kinney, Max Cohen, Lindsay Abken.

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