Tiffany Porcelli Email & Phone Number

New York, NY, US

United States

– Lead the non-fiction marketing team at GCP by overseeing the marketing strategy for the GCP non-fiction imprints, Balance and Legacy Lit, including title-by-title marketing campaigns, advertising plans, B2B and DTC campaign overviews.– Manage, mentor, and guide three manager-level marketing direct reports– Franchise and brand author management to create.

New York City Metropolitan Area

– Franchise Author Management for Iris Johansen and Sandra Brown- Create and implement marketing strategies and campaigns to strengthen titles and drive sales- Manage and build relationships with author and agents- Expand marketing tool belt for campaigns- Reach out and build relationships with partners for cross-promotion opportunities– Research market.

-Title Management - create and implement marketing strategies and campaigns to strengthen titles and drive sales-Author and Agent Care - create and manage relationships with authors and agents-Partnership Development – work on brand partnerships for various campaigns-Research market trends and adapt strategies to leverage marketing campaigns-Continue to.

Greater New York City Area

-Create and execute innovative and effective marketing campaigns for 5-8 mid-list titles per month, as well as, work closely with Director of Online/Digital Marketing on campaigns for brand authors, such as Brad Meltzer, Nicholas Sparks, and David Baldacci.-Manage digital marketing campaigns for all titles in the lifestyle imprint, Grand Central Life &.

NYC Metropolitan Area

-Managed promotional/social media marketing – Facebook, Twitter, Instagram, Pinterest-Advised on company branding/increase brand awareness -Assisted in organizing weekday/weekend social events for lounge

NYC

-Liaison between clients and company trainers. Clients include Fortune 500 companies - PenguinRandom House, Bank of America, Pfizer, Estee Lauder companies, Campbell's, Time Warner, CBS - across numerous sectors including finance, book & media publishing, food & wine, health & beauty, fashion, sports, technology, PR agencies, and corporate-Pitched training.

NYC

-Responsible for all media training operations and logistics, reported directly to the President-Maintained daily schedule, company calendar; planned travel; handled all meeting logistics-Edited/copied on-camera interviews using iDVD and IMovie-Handled operations including Accounts Receivable & Payable-Compiled post-training summaries and managed the.

Little Neck, Queens

-Managed billing for 5 different supermarkets, reporting directly to the owners-Responsible for all Accounts Payable needs-Handled customer service needs -Corresponded with bookkeepers and managers of the 5 stores in regards to accounting matters

-Managed the front end of the supermarket-Responded to customer requests and complaints-Responsible for all store banking and accounting needs-Created promotional/marketing material for specials and events at the stores-Managed cashier's weekly schedule

NYC

-Researched and fact checked-Transcribed-Wrote small captions for products and typed edited versions of stories-Published: The Green Room - "Best Bedtime Bets" blurb. May 2008 Connecticut Issue, Page 40

Ba, Mass Communications & Media Studies

-Minored in Sociology. -Communications focus was Journalism. -Interned at Cottage & Gardens Publications. -Worked at Angelo & Joe's.

Ma, Public Relations & Marketing

Focusing on Corporate Communications studies.