Tim Chen Email & Phone Number

San Jose, California, United States

Search Monetization

Shanghai, China

Merchandising Recommendation

Shanghai, China

• Search Monetization - Standard & Advanced Format
• Built Tableau dashboard to automatically generate insights & monitoring different funnel metrics to meet therequirements of stakeholders from different business units; shorten time for regular business diagnosis.
• Lead and developed over 100 different metrics and the respective data foundation to monitor product health and performance of eBay’s newly launched advanced format advertising product, including seller, buyer, search….
• Lead and developed over 100 different metrics and the respective data foundation to monitor product health and performance of eBay’s newly launched advanced format advertising product, including seller, buyer, search.
• Published in-depth A/B test readouts with analytics recommendation that lead to product feature launches and monitoring key metrics movements post launch; ensuring data driven decisions are made. Show less

Shanghai City, China

• eBay Partner Network (EPN)
• Developed financial forecasting process and methodology to build the framework for affiliate marketing budget allocation - allowing bottom-up marginal measurement of performance efficiency and revenue for decision.
• Published marketing incrementality A/B test readouts to measure channel incremental from different affiliates.
• Developed and validated the feasibility of using synthetic control (geo-based experiments) via different… Show more eBay Partner Network (EPN)
• Developed and validated the feasibility of using synthetic control (geo-based experiments) via different time-basedmodels when user level A/B testing is infeasible, advancing measurement in performance marketing.
• Financial forecasting, process & methodology development

Auckland, New Zealand

• Responsibilities:
• Acting as a trusted-advisor to stakeholders in terms of defining and refining audience targeting for marketing campaigns to achieve different business objectives.
• Conducting campaign analysis to optimise performance using SAS, R and SQL. These include measuring uplifts, evaluating propensity model performances and A/B test results on digital marketing contents to reduce costs.
• Continuously delivering high-accuracy and timely… Show more Responsibilities:
• Continuously delivering high-accuracy and timely campaigns and reports as well as implementing process and quality assurance checklist improvements.Key Achievements:
• Leading the standardisation of campaign building process from briefing to execution and reporting stage. This increased transparency and clarity with communication and collaboration across different teams at all levels.

Auckland, New Zealand

• Providing guidance to students with R and SAS to build models for a range of different data sets, including but not limited to using different regression methods, time series and machine learning techniques.

Auckland, New Zealand

• Carrying out inventory variance analysis and investigating foreign exchange rate discrepancies to ensure past years’ data accuracy for the CFO.
• Assisting the supply chain manager with production capacity calculation under different assumptions which was used to identify and evaluate the company’s future growth opportunities.

Master Of Science With First Class Honours, Statistics

Activities and Societies: Data Science Club. Research Topic: The DNest4 Modelling Language in Python. Coursework in Advanced SAS.

Bachelor Of Science (Hons), Statistics

Activities and Societies: Second Place in Deloitte Open Case Competition hosted by Management Consulting Club. Research Topic: Evaluating.

Bachelor Of Arts / Bachelor Of Commerce, Accounting, Economics, Finance & Statistics

Activities and Societies: Investment Club, Management Consulting Club, Economics Club, Taiwanese and New Zealand Students’ Association and.