Primary responsibilities included Business Development, Marketing, Public Relations and OperationsBusiness Development: Ran all aspects of new business, from first call to signed contract. Oversaw nearly 500 new business leads since joining the companyResponsible for all aspects of research, preparation, presentation and winning new accounts· Marketing: Responsible for majority of company content, including presentations, newsletters, events and new product developmentDesigned and launched new OutCast Web site in late 2004, including company logo redesignWrote all site copy on sitePublic Relations: Leading two PR teams, Omniture and Dust Networks. Have also played significant role in current OutCast clients blinkx, Jitterbit, Navio and Zazzle. Additional experience with former OutCast clients AT&T, Autonomy, Good Technology, Oblix and Rearden Commerce

Demonstrated success in bringing software products to market, including strategic development, management, and execution of new product entry for Web application management software Responsible for all aspects of press and analyst relations, garnering positive references from prominent analyst groups and resulting in nearly 50 press hits in 2003 aloneManagement responsibilities included external writers, public relations agency, Web and collateral designersDelivered company and customer collateral to support sales organization, including company newsletter, which grew from zero to 16,000 subscribers in two years.Authored and produced customer case studies, company brochure, Web site content, company white papers, company backgrounders, fact sheets

Founded and built company that provides market development consulting and implementation services to early-stage companies focusing on the business InternetDesigned and implemented services to assist clients in defining, evaluating, and attacking market opportunities.Strategic planning services include: Public relations consulting Interactive marketing Market research, sizing and needs assessment Customer segmentation and acquisition strategies Marketing content creation, including white papers, newsletters, presentationsLead generation· Engage with client as an extension of the executive team