As Head of Marketing at Kindred, Tim led the development and execution of comprehensive marketing strategies aimed at driving brand awareness, customer acquisition, and revenue growth. He oversaw all marketing activities, including digital marketing, content creation, lead generation, and campaign management. Tim collaborated with cross-functional teams to ensure cohesive and impactful marketing efforts, managed budgets, and analyzed market trends to inform strategic decisions. Additionally, he… Show more As Head of Marketing at Kindred, Tim led the development and execution of comprehensive marketing strategies aimed at driving brand awareness, customer acquisition, and revenue growth. He oversaw all marketing activities, including digital marketing, content creation, lead generation, and campaign management. Tim collaborated with cross-functional teams to ensure cohesive and impactful marketing efforts, managed budgets, and analyzed market trends to inform strategic decisions. Additionally, he built and nurtured strategic partnerships, significantly increasing GMV and MAUs. Under his leadership, the marketing team delivered measurable results, aligning with the company’s overall objectives and contributing to its rapid growth. Show less

Responsible for managing the roadmap for development and delivery of major communications, marketing and digital innovation projects. Working across all teams within PrimeGlobal, the role ensured all communications processes are aligned and followed in order to coordinate the day-to-day operations of the Communications Team.

With over 350 members across 85 countries, Tim built and delivered a robust international content marketing strategy. Tim was also the lead on rebuilding the PrimeGlobal.net website and managed the creation and distribution of all PR, social media, and digital properties during this period.

Tim was previously employed by the largest action sports publisher in Europe managing the video strategy, distribution, optimization, outreach, and creation of video content for over 20 UK brands as well as the affiliate brands in Germany. In this role Tim also managed all branded paid media campaigns for Factory Media and their affiliates.

Tim managed branded content campaigns across social media, editorial content, and AdWords campaigns in his first role at Factory Media. As a video specialist Tim conceived and implemented the online video strategy for Factory Media as well as established The Creators Network initiative pairing content creators with brands. In doing so the Factory Media sales team were able to attract large, branded content briefs.

Working in a very fast paced environment with a large multi-Channel network (MCN), Tim developed and built upon global b2b video network distribution strategies, content sourcing, audience engagement and monetization.