Tim Smith

Tim Smith Email and Phone Number

buckingham, buckinghamshire, united kingdom
Tim Smith's Location
Nottinghamshire, England, United Kingdom, United Kingdom
Tim Smith's Contact Details

Tim Smith work email

Tim Smith personal email

n/a
About Tim Smith

A passionate & gifted insight driven marketeer with great breadth and depth across client & agency, UK & International Markets, FMCG & Retail Fast Food businesses. Leadership level experience of insights, strategy and brand managementA visionary, empowering and supportive team leader and good team player.Ability to think outside the box strategically and challenge the status quo. Great consumer perspective and a love of brands & insight to deliver engaging and profitable growth platforms. Huge analytics & strategic capacity coupled with a rather low boredom threshold = always an enquiring mind !

Tim Smith's Current Company Details
Mitsubishi Pencil Company UK Ltd

Mitsubishi Pencil Company Uk Ltd

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Big Thinker
buckingham, buckinghamshire, united kingdom
Website:
uniball.co.uk
Employees:
19
Tim Smith Work Experience Details
  • Mitsubishi Pencil Company Uk Ltd
    Consumer Insights Specialist
    Mitsubishi Pencil Company Uk Ltd Jul 2024 - Present
    Home And Milton Keynes
    working with the Leadership Team ,using cutting edge data sources to find growth strategies in a static (and complex) writing instruments category......Great Stuff!!
  • Camra
    Volunteer
    Camra Sep 2018 - Dec 2024
    I sit on the National Commercial & Comms Strategic Committees and work with the National Exec to develop brand relevancy and Membership engagement. Also a member of the National 50th Anniversary Working Group, working alongside the Chief Exec and National Directors to deliver a unique Membership experience in 2021 - 2022. I also Chair the Publishing Group.
  • Symington'S Limited
    Strategy & Insight Consultant
    Symington'S Limited May 2019 - Jan 2020
    Leeds, United Kingdom
    Working with the Marketing Director and his key marketing team to 1) optimise the Instant Snacking brand portfolio 2) accelerate Innovation in a complex and largely generic category and 3) make the Chicken Tonight brand more available to more consumers, more of the time.The role required a full range of strategic & insight experience, from commissioning and interpreting a major U&A, using 3rd party data i.e. Nielsen & Dunnhumby, to developing creative and product briefs with internal and external teams.Making Brands Amazing.....
  • The Dormen Food Company
    Brand Strategy Consultant
    The Dormen Food Company Sep 2016 - May 2017
    Swindon, United Kingdom
    A small but well regarded brand in need of a strategic re-set. Using primarily bespoke Kantar data I came up with a category first for nuts, the "Great With"range, blended to perfectly complement the UK's favourite alcoholic drinks.
  • Hipp Organic (Uk)
    Brand Specialist
    Hipp Organic (Uk) Apr 2015 - Dec 2015
    Helped a great Brand find it's story.Hired to interpret the business and brand issues facing the Hipp Organic babyfoods business and led a cross functional team to align brand behaviours, category position and comms development around the brand’s archetypal meaning. I provided clear direction for NPD over the next 2 years. Also Ad Hoc projects based on business needs
  • Alpro
    Marketing Controller
    Alpro Jun 2013 - Jul 2014
    Birmingham, United Kingdom
    UK Marketing Head and member of Management team, also sat on Divisional Marketing Core team and member of Leadership Council of this Belgian HQ'd stellar fmcg brand.Big team, big budgets, big fun and big delivery (lead brand to record value and volume share / sales, penetration and Share of Voice)Big disappointment to leave, but family member terminally ill and no immediate plans to go full-time hence looking at Interim opportunities.
  • Seven Seas Limited
    Insight Consultant
    Seven Seas Limited Mar 2013 - Jun 2013
    Hull/Leeds/Manchester
    Helping this iconic British brand to shift the paradigm, become more available and transorm it's commercial performance in a category with more barriers than the Berlin Wall.FABULOUS !!
  • Aurum Holdings
    Head Of Brand Marketing & Insight
    Aurum Holdings Jan 2011 - Mar 2012
    Leicester, United Kingdom
    Full day to day responsibility for all aspects of the Group's brands (management, development and strategy)i.e - Goldsmiths, Mappin & Webb, Watches of Switzerland and owned the brand-consumer relationship.Directed and delivered all customer, category and trade insight requirements.Led a 6 strong marketing team with 3 direct reports.
  • Gala Coral Group
    Director Of Customer Insight
    Gala Coral Group Jul 2009 - Jan 2011
    Oversaw consumer & category insight, data analytics & segmentation needs across all 3 group divisions and channels of this £1.5bn UK business.Headed a team of 10 insight / research / segmentation analysts with 3 direct reports.Aligned the brands with real customer needs and shifted the paradigm.
  • Carlsberg Uk
    Head Of Insight
    Carlsberg Uk Jul 2008 - Jul 2009
    Northampton, United Kingdom
    Responsible for all aspects of customer, shopper and brand insights for both the On and Off trade.Managed a team of 3 research / category managers.Supported the marketing leadership team with timely insights for all brand planning and R&D purposes.Shifted the perception and value of insights big time.
  • Mars
    Marketing Manager
    Mars Aug 2005 - Jul 2008
    In chronological order I ran the following brands:CesarNew Petcare Brands (Perfect Fit & Greenies)Uncle Ben's RiceIn the latter role I also sat on the European Brand Business Team and was responsible for the professional and personal development of a Brand Manager
  • Wt Foods / Consultancy
    Group Planning Manager
    Wt Foods / Consultancy Jun 1999 - Jul 2005
    Full time role with WT led into a Consultancy role as I gave up full time work to look after a sick parent / develop other business interests e.g. Consultancy projects with Tetrapak UK & General Mills (Pillsbury) India etc
  • Tilda
    International Marketing Controller
    Tilda 1993 - 1999
    Managed direct / indirect country entry strategies for the Tilda & Madhur Jaffrey brands across Middle East / Europe / Australia
  • Various Roles In Atl & Btl Agencies
    Account Manager / Director
    Various Roles In Atl & Btl Agencies 1985 - 1993
    Various Account Handling roles in London & Midlands agencies - primary clients: Pizza Hut, Nestle,Tilda Rice.I also taught International Marketing at Nottingham Business School following completion of my MBA in 1990

Tim Smith Skills

Customer Insight Strategy Fmcg Brand Management Analytics Marketing Segmentation Leadership Online Marketing Marketing Communications Retail Brand Architecture Creative Direction Analysis Sales Direct Marketing Marketing Research

Tim Smith Education Details

Frequently Asked Questions about Tim Smith

What company does Tim Smith work for?

Tim Smith works for Mitsubishi Pencil Company Uk Ltd

What is Tim Smith's role at the current company?

Tim Smith's current role is Big Thinker.

What is Tim Smith's email address?

Tim Smith's email address is co****@****ail.com

What schools did Tim Smith attend?

Tim Smith attended University Of Warwick - Warwick Business School, Nottingham Trent University.

What are some of Tim Smith's interests?

Tim Smith has interest in Wine And Reading Too, Marketing And Brand Strategy.

What skills is Tim Smith known for?

Tim Smith has skills like Customer Insight, Strategy, Fmcg, Brand Management, Analytics, Marketing, Segmentation, Leadership, Online Marketing, Marketing Communications, Retail, Brand Architecture.

Who are Tim Smith's colleagues?

Tim Smith's colleagues are Hannah Hurling, Bhavesh Patil, Jonathan Wint, Sarah Edwards, Rob Harradine, Ella Johnston, Ben Mudge.

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