Effective marketing is much easier said than done. With so many moving parts - automation tools, email and carefully aligned landing page content, audience segmentation and targeted messaging – it’s important to make sure marketing professionals are at the helm. There’s simply too much at risk.Distinguished 20+ year career reflects continual advancement, a depth of valuable and diversified leadership experience, and consistent achievements in driving innovative, cost-effective marketing and sales strategies, programs, and initiatives that produce dynamic business results. Proven strength in directing all aspects of the business growth process including experience in strategy development, marketing, advertising, communications, media and client relationship management. Proven ability to develop teams of high-performing employees through careful selection, hands on training, and ongoing professional and personal coaching and mentoring. Effective communicator, negotiator, problem solver and decision maker. Trustworthy, highly respected, and interface positively at all levels.My career has focused on delivering marketing campaigns and solutions that make an impact on the audience. An impact that turns random people into prospects, prospects into customers and customers into champions. If your organization isn’t currently getting this sort of impact – we should talk.Message me if you’d like to read my “Philosophy of Marketing” document and I’ll send it right over.Key areas of expertise• Strategic Plan Development• Marketing Plan Development• Brand / Product Management• Advertising Execution• P&L / Budget Management• Market & Consumer Research• Product Development & Management• Lead Generation• Stakeholder Relations• National Account Management• Sales Planning• Distributor Acquisition• Negotiations• Revenue Growth• Bottom-line Management• Team Leadership• Training & Development• Digital Marketing• Content Development