Head Of Growth
Current▪Overseeing the planning, production and development of the Black Label website including creating and designing content for all main pages, landing pages and blog.▪Developing the content marketing strategy and overseeing the development and distribution of all content on all company channels. ▪Overseeing the implementation and upkeep of the company road map and developing a customer acquisition strategy to meet the needs of the business.▪Building a pipeline of viable leads that can help to deliver more predictable client conversions and more sustainable long term business development. ▪Launching integrated event marketing, content marketing and performance marketing campaigns to support business development goals. ▪Co-ownership of employer branding strategy, internal and external comms strategy and partner relations strategy. ▪Supporting the CEO with on-demand business and marketing consultancy to help the company achieve its vision and mission.