Marketing Manager for Spearhead, delivering their Marketing strategy, from planning to implementation on both Online and Digital Marketing.

• Responsibly for managing and updating the organisations various websites• Responsibility for content management and adding new content• Advising organisations in their Marketing activities including Digital Marketing and analysis.• All Business Gateway Lanarkshire Renfrewshire and Ayrshire email Marketing activities• Managing the Business Gateway social media channels for Lanarkshire, Renfrewshire and Ayrshire• Working with Innovate UK to manage, update and ensure continuity of the dallas Connect website.• Organising and delivering training courses on Marketing, Strategy, Social Media Strategy, SEO and Email Marketing.• Responsibility for organising and planning high profile events, including Digital Tourism Scotland

• Responsibly for managing and updating the organisations various websites• Responsibility for content management and adding new content• Advising organisations in their Marketing activities including Digital Marketing and analysis.• All Business Gateway Lanarkshire Renfrewshire and Ayrshire email Marketing activities• Managing the Business Gateway social media channels for Lanarkshire, Renfrewshire and Ayrshire• Working with Innovate UK to manage, update and ensure continuity of the dallas Connect website.• Organising and training courses on Marketing, Strategy, Social Media Strategy, SEO and Email Marketing.• Responsibility for organising and planning high profile events, including Digital Tourism Scotland

• Marketing for the UK North -Responsibility for working with over 60 centres and relevant groups to provide marketing support. -Planning and executing marketing plans for the regions including artwork creation and media planning and buying.• Marketing of all UK Partnerships -Creating marketing materials to support the partnerships -Relationship building with partners -Monitoring results -Project manage the partnerships on an ongoing basis• Project managing marketing for new centre openings• Management of the UK referral program• Management of agent and broker relationship -Organising and creating the relevant materials -Event organising for agent and broker events. -Creating and Implementing attractive competitions to encourage agents and brokers• Working with the central Social Media teams to ensure that Social media channels are utilised• Working with the central PR Team to promote Regus in the UK• Identifies and deploys a variety of Direct Marketing techniques to non-Regus customer Company databases. With a focus on delivering a positive return on investment.• Ensures all Sales teams have access to the set company Sales Tools and brochures. And refreshing where necessary• Organising and attending national and local events. Also creating attractive competitions for events

• Maintain the company website and Microsites to ensure content is uploaded regularly• Responsible for their social networking strategy -Twitter, LinkedIn, Quora, Facebook and various blogs -Source new content -Ensure regular updates -Create talking points for other users • Search Engine Optimisation -Content -Reciprocal Linking -Website structure -Linking strategies • Implement PPC campaigns -Responsible for Google Adwords • In depth experience with HTML and CSS• Manage the delivery process for their regular webinars• Undertake video Marketing campaigns • Organise and implement advertising on other websites• Ensure all promotional material is of the highest standard• Create attractive collateral for online and offline channels• Identify opportunities for the business to expand their on-line profile and presence• Manage, create and implement email Marketing campaigns• Creative input towards sales and Marketing strategies• Deliver strategy and some responsibility for implementation for all areas of Marketing within the organisation• Help organise events and create the organisations Marketing strategy

• Communicate with external and internal groups to negotiate deliverables (Both verbally and in written form)• Develop recommendations and databases to use in order to assist the organisation in further Marketing activities• Create a Marketing plan to assist the organisation in ensuring that it remains a competitive organisation.• Create regular briefs and updates for the goals that were set out.• Proof read and edit all documents to ensure a high standard was sent out• Presenting findings